
EMarketer: Google Still Owns Mobile Ad Market, But Facebook Has Largest Share Of Mobile Display Ad D
According to eMarketer, mobile advertising will reach $7.29 billion by the end of this year with Google projected to take home more than...

Report: Google’s Next Nexus 7 Drops Price To $149
Reuters, citing anonymous sources, says that Google’s new Nexus 7 tablet will be released in July and could be priced at the low-low...

Google Turns Focus To “Engaged” Android Users Rather Than Raw Activations
browser and Internet usage numbers don’t line up with handset market share. Google has always promoted its raw Android activation numbers...

Nudging Marketers, Google Introduces “Full Value Of Mobile” ROI Calculator
To educate and bring them along, Google has produced compelling research, launched Enhanced Campaigns, broadened conversion tracking in...

New Google+ App For Android & iPhone Delivers More Photo Editing & Content Sharing Options
Google+ app for Android and iPhone are now available, with updates to photo, post, profile and community features. Users will have access...

Is Android Vs. Chrome A Metaphor For Apps Vs. Mobile Web?
According to Nielsen, US mobile users spend just under 80 percent of their time with mobile apps vs. the mobile Web. And, comScore has...

Watch Wars: Samsung Races Apple To Develop Wearable Computer
The Pebble Consumers have only recently gotten used to smartphones and barely integrated tablets into their routines. Soon they’ll be...

Samsung Introduces Galaxy S4 With Nary A Mention Of Android Or Google
unveiled its heavily anticipated Galaxy S4 handset. The event had the hype and production values of an Apple product launch. But, what...

Report: Google Now Coming To Chrome & Chromebooks?
The Verge is now reporting that Google’s virtual assistant Google Now is coming to the Chrome browser and Chromebooks. Google Now will...

10 Tips For Getting The Most Out Of Marketing Via Foursquare
Nearly two years ago, my co-author Mike Schneider and I published a book called Location-Based Marketing for Dummies. At the time,...

Rumor: Google Creating Amazon Prime Competitor Including Same Day Delivery
TechCrunch says the new service will be called “Google Shopping Express.” Apparently stores like Wal-Mart and Target are some of the...

China Sounds Alarm About Android Market Dominance
search market share may be hovering below 5 percent, Android is the overwhelmingly dominant smartphone operating system in the world’s...

Hitwise: Google Has Top Mobile Website And 5 Of The Top 10
Hitwise Mobile today, a new service that offers traffic and related data about mobile user behavior in 170 categories and for 4 million...

Book Review: “Content Strategy For Mobile” by Karen McGrane
Content Strategy for Mobile, had not yet been released, so I relied on other resources when putting together material for the class....

Google Worries About Getting “Forked” By Partner Samsung
Google’s challenges on both fronts are illustrated by cases involving a rival and a close partner: Yandex (the rival) and Samsung (the...

WSJ: Google Developing Touchscreen Chromebooks [Updated]
forthcoming retail stores: touchscreen Chromebooks. The Wall Street Journal is reporting that Google and unnamed hardware partners are...

Report: Google To Open Stand-Alone Retail Stores In Major Metros
Google schwag store on its own Mountain View campus in 2010. Then it tested a “store within a store” or “pop up store” concept in London,...

Google Countersues British Telecom In US, UK For Patent Infringement
have counter-sued the UK’s BT Group (British Telecom) for patent infringement in the US and UK. This follows a 2011 patent lawsuit filing...

US December Smartphone Share: The Apple-Samdroid Battle Continues
released data on December US smartphone market share. The story is the same as in previous months. Android and iOS are up and almost all...
























