Google’s Universal App Campaigns Now Available To All Advertisers In AdWords
Google’s all-in-one campaign type for Android app developers is rolling out globally. Universal App Campaigns enable app marketers to...
Google’s all-in-one campaign type for Android app developers is rolling out globally. Universal App Campaigns enable app marketers to...
Last week, comScore released its Mobile App Report, which we covered. The report contained many interesting findings, but its big...
Prompted by a complaint from Russian search engine Yandex, in February, Russia’s competition regulator opened an antitrust investigation...
Looks like Facebook’s “Instant Articles” and Apple’s News app will have some company. According to Recode, Google and Twitter are working...
Google was first with Wallet. But it was blocked by frightened mobile carriers, and beyond that, it failed to capture the imagination of...
The July smartphone numbers are out this afternoon from comScore. According to the measurement firm, smartphone penetration has reached...
Google’s Street View has been somewhat challenged in the transition to a mobile-centric world. It’s available through the Google Maps and...
Google just changed the rules for wearables. It has introduced Android Wear for iOS. The caveat is that right now it’s only available for...
Google’s previous format for app install interstitials, on the left, is being replaced by the new style on the right. Google has rolled...
Lukas Gojda / Shutterstock.com China’s stock market crash has inserted fear and doubt into the global economy over the past week. A...
On July 14, Google announced a new developer initiative called Eddystone. It’s a new open format for Bluetooth low energy (BLE) beacons....
Android Central is celebrating an apparent decision by Google to require fewer pre-loaded apps on forthcoming Android handsets. The site...
Bing has announced a new Knowledge and Actions Graph API for Android developers. The objective is to get Android developers to deeply...
Someday, in a museum, there will be an exhibit of all the statues representing all the different versions and flavors of Android. The...
While Android continues its march as the dominant global operating system, its market share in the US is essentially flat and roughly at...
Last week Opera released its State of Mobile Advertising report for Q2. Headlines on coverage tended to focus on the finding that “the...
A new report from Marchex, based on an analysis of millions of calls and using ad-spending data from Google and call growth projections...
In February, Google began testing ads from app developers in the Google Play store search results. Wednesday, the company announced...
Very often smartphone users click a link to a mobile Web page and are confronted by a interstitial promotion asking them to download the...
After search marketing reports showed slowing growth for Google, the market was anticipating a miss or very modest growth. However,...