Google Ad Manager, AdMob add support for app-ads.txt, to start blocking unauthorized ad serving for
New app-ads.txt tabs in the Google Ad Manager and AdMob interfaces will show errors and issues to address in publishers’ files. Google Ad...
New app-ads.txt tabs in the Google Ad Manager and AdMob interfaces will show errors and issues to address in publishers’ files. Google Ad...
Google Maps has added a “popular dishes” section to eatery listings, giving prospective diners a faster way to check out a restaurant’s...
In the wake of GDPR and a constant drumbeat of largely negative privacy news in Europe and North America, consumers and marketers are...
Privacy is the new black. At F8, Google I/O and, this week, Google Marketing Live, privacy has been front and center, with Facebook and...
One of the major themes of Facebook’s F8 developer conference and this week’s Google I/O is privacy. Location is a sensitive and central...
A new bidding option and YouTube inventory were among the announcements for app marketers running Google App campaigns (formerly...
Yesterday Walmart announced a simplified way for customers to order groceries using voice commands on any device that features the Google...
Unbounce has built a drag-and-drop feature for creating AMP landing pages that removes the need for HTML or JavaScript coding expertise....
Google Translate is now rolling out Google Home devices. The capability was first announced at this year’s CES. Since then, the company...
Super Bowl ads this past Sunday bounced between the past and the future, with a generous dose of nostalgia (Stella Artois) to offset...
Load time matters. Beyond the fact that Google has made page speed a mobile ranking factor, consumer behaviors and perceptions are...
Mobile ad fraud is a growth industry. According to a Q1 2018 report (.pdf) from AppsFlyer, “mobile app marketers were exposed to 30...
Location-tracking illustration from Norwegian consumer advocacy organization, Forbrukerrådet. Characterizing smartphone location...
Roughly 75 million devices by year-end. The firm has projected 75 million devices “for the whole of 2018.” It’s not entirely clear...
To be atop the waves, think about your SEO strategy in advance. A shortcut to success: get to know the upcoming trends and work out an...
Google updated its user privacy controls on Wednesday, allowing users to delete their search activity — and control the ads the see —...
On Tuesday, Google took action to comply with the European Commission’s (EC’s) antitrust decision requiring it to de-couple Google Play...
For several months, Google has been running a limited test to show ads in what’s now called Google Discover (it’s third name after...
Yesterday at Google’s hardware event, it introduced a number of new devices. Among them, the anticipated Pixel 3 and 3XL handsets, a new...
Earlier today Google filed an appeal of the European Commission’s (EC’s) record €4.3 billion (roughly $5 billion) antitrust fine. The...