
Google’s advanced verification test in San Diego just dropped over 89% of listings from the 3-
I have just managed to find my first live example of the next step for the advanced verification beta test for locksmiths and plumbers in...

Google introduces Android Auto ‘phone-screen experience’ to expand market
According to Google, Android Auto is now available from “more than 50 [automotive] brands” on in-dash screens. However, seeking to...

How to dominate local SEO: more challenging in an evolving local search environment
Getting a local business to rank high on Google’s search engine results pages (SERPs) used to be as easy as having a website, getting...

Results from the Local SEO Ranking Factors Study presented at SMX East
The SMX East Session “The 2016 Quantitative Local SEO Ranking Factors Study” presented by Local SEO Guide‘s Dan Leibson (Vice President...

Don’t let your business play possum with local search
For brick-and-mortar businesses, proximity to the searcher’s location has become even more important as a ranking signal thanks to a...

Everything you need to know about Google’s ‘Possum’ algorithm update
For those of you wondering what “Possum” is, it’s the name we in the local search community decided to give the massive Local algorithm...

Allo: chat with a big helping of Google search
During the Google I/O developer event earlier this summer, the company announced its “smart messaging app,” Allo. At the time it sounded...

Google’s acquisition of Urban Engines points to ‘The Internet of Moving Things’
From the Urban Engines’ website The next major incarnation of Google Maps may be as a kind of “urban operating system.” That’s the vision...

Google Trips: Google’s first potentially breakthrough travel tool
Google bought travel software company ITA in 2010 promising to bring travel searchers next-generation travel tools and experiences. Then...

8 tips to make sure your Google profile images boost your local search results
Images have become ever more important in online presence and marketing. It seems rare that an article, email, ad or social media post...

Is Google filtering your business in the local search results?
It seems very apparent that Google has a filter for local that weeds through all the listings that should appear in the 3-pack on Google...

The future of the map
We’ve come a long way since the days of unfolding a paper map across a dashboard just to plot the next move on our road trips. Though...

Google adds Street View images and indoor maps to Rio 2016 Olympic venues
Google has enhanced its mobile mapping experience in anticipation of the 2016 Olympics in RIO. In April, it launched “real-time transit...

How does Google’s local algorithm work in 2016?
Last month at SMX Advanced, Dan Leibson and I unveiled the results of what we believe to be the largest ever statistical study of...

Excited about Google’s new map ads? You should be!
As an avid Google Maps user on both a personal and business level, I’ve often wished for a more interactive and all-inclusive experience....

Why you cannot ignore practitioner listings on Google My Business (case study)
Recently, a dermatologist in Hollywood, Florida, hired us for a consultation. He had three listings on Google My Business and wanted to...

Google’s new My Activity and Ads Personalization seek to make ads better, provide more user co
Roughly a year ago Google introduced “My Account,” a centralized privacy and security center where people could manage their data and...

Why Google is mining local business attributes
When checking into places on Google Maps, you may have noticed that Google prompts you to volunteer information about the place you’re...

Bridging the gaps in the Google My Business API
Last month, Google released version 3.0 of its Google My Business API, which for those of us managing locations at scale felt like...
























