Google Play Instant lets app marketers offer game trials for free on Android devices
Google has redesigned its Google Play Games app and added a new Google Play Instant feature on Android devices that lets marketers offer...
Google has redesigned its Google Play Games app and added a new Google Play Instant feature on Android devices that lets marketers offer...
By now most of us should be familiar with Schema Product markup which can be leveraged for listings on e-commerce sites. The benefits of...
Smartphone usage of apps continues to soar. Recent data from comScore show that 44 percent of all digital media time is spent using...
Custom URL-based schemes for deep linking are getting more adoption in retailers’ apps than Apple’s Universal Links for iOS or Google’s...
Google has spoken — and an important part of the mobile web will never be the same. At least that’s the theory, and certainly the search...
Google App Streaming became a reality today, and with it, a new era of Google pushing to create a “web of apps,” the ability to easily...
Today, Google announced a change where publishers who aggressively promote their apps to mobile visitors might face a ranking penalty....
Nonetheless, the announcement was unprecedented in one respect: Google ostensibly manages some 200 algorithms that govern how websites...
Earlier this year, Google introduced app promotion ads on search, display and YouTube. In an AdWords livestream event today, the company...
Weather forecasters often talk ominously of “convergence zones,” the areas where two flows of fast moving air come together to create...