Google responds to large ad fraud operation that utilized more than 125 Android apps
What happened. Buzzfeed’s report says that a company called We Purchase Apps scooped up apps and companies from developers and connected...
What happened. Buzzfeed’s report says that a company called We Purchase Apps scooped up apps and companies from developers and connected...
Last month, Facebook confirmed that when a user enters a phone number to protect their account via two-factor authentication, the company...
Although YouTube has implemented its own measures to prevent brands’ ads from appearing on or near objectionable content, marketers’...
On Tuesday, Google took action to comply with the European Commission’s (EC’s) antitrust decision requiring it to de-couple Google Play...
YouTube announced it is changing the attribution criteria for TrueView for action video ads. TrueView for action ads are designed for...
For several months, Google has been running a limited test to show ads in what’s now called Google Discover (it’s third name after...
All surveys must be read with caution, because of the gap between attitudes or responses and actual behavior. But if a new holiday...
On the surface, it’s easy to wrongly conclude that Google and Bing are automating PPC pros right out of relevance. Basic PPC tasks can...
CNBC survey of several advertising execs found some advertisers are shifting large percentages of their Google search budgets to Amazon....
YouTube quietly announced in its help forums that it has begun cracking down on YouTube channels that take already-produced videos and...
Yesterday at Google’s hardware event, it introduced a number of new devices. Among them, the anticipated Pixel 3 and 3XL handsets, a new...
Earlier today Google filed an appeal of the European Commission’s (EC’s) record €4.3 billion (roughly $5 billion) antitrust fine. The...
According to eMarketer’s newest forecast, online video ad spending in the U.S. will reach $27.8 billion. Accordingly, it will constitute...
According to a report out this morning, “hundreds of thousands” of users of Google+ had their data exposed to third-party developers back...
Earlier this week YouTube rolled out new extensions and measurement capabilities for advertisers. The ad extensions will enable a variety...
Use of social media and internet adoption more broadly are flat according to new data from the Pew Research Center. The organization...
YouTube advertisers will soon have new extensions options for their ads and enhanced brand lift measurement opportunities. Why you should...
Indexing vs. ranking A few years back, Google had a great microsite entitled “How Google Works.” It was so well presented that I took...
In Washington, DC, Tuesday, there was a meeting of state Attorneys General about big technology companies and their impact on the market...
Google on Wednesday announced the launch of three new measurement features for Google’s enterprise-level ad buying platform Display &...