
Eric Schmidt: Google User Data Safer From Prying Eyes, Even The US Government’s
While noting that Google and other US companies are bound by the Patriot Act and the U.S. Foreign Intelligence Surveillance Court if they...

Everything You Need To Know About Gmail’s Auto-Unsubscribe
Gmail recently announced the addition of an auto-unsubscribe feature to promotional messages, making it easier for Gmail users to...

Facebook Cuts Into Google’s Lead As Top Traffic Driver To Online News Sites [Report]
Add this to the ongoing debate over whether social or search is driving more traffic to online publishers: new data from Parse.ly shows...

6 Things To Watch For Better Gmail Deliverability
For most email marketers, reaching the inbox at Gmail is difficult, and trying to discover why emails aren’t reaching the inbox is...

Facebook, Google Get American Idol Partnerships, Take Aim At Twitter’s Second Screen Dominance
announced partnerships with Facebook and Google today to give AI fans new ways to interact with the show during the live finalist...

Yandex And Google Partner To Open Up RTB Display Inventory
The companies say the inventory overlap is minimal. “Google and Yandex complement each other in terms of user data, audience-targeting...

Google Launches Private Ad Exchange With The Local Media Consortium
today a deal with the Local Media Consortium, an industry alliance comprised of more than 800 daily newspapers and 200 local broadcast...

Google Steps Up Ad Fraud Fight With Spider.io Acquisition
announced today it has acquired the well-regarded web traffic analytics firm spider.io. Google has made significant investments in...

Complete Guide To Universal Analytics – Should You Upgrade?
Now that Universal Analytics has been around for some time, many people are considering making the switch. It just has so much more to...

Beyond Social: The Benefits To Google+ For Business
Working for an online marketing company that specializes in search engine optimization for small businesses means that Google pretty much...

Google’s ComScore Deal Bakes Brand Ad Measurement Into DoubleClick
Google has been working on its own measurement technology, Active View, but the industry has been calling on the company to integrate...

For Product Brands, Paid Search On Retailers’ Sites Pays Off
Last year, Google made what was to some a surprising announcement: its previously free Google Product Search would become Google...

Google Tries To Block Shaming Privacy Notification In France
was fined for violating French privacy rules with its “unified” privacy policy. The French National Commission for Computing and Civil...

3 Ways To Leverage Social PPC To Gain More Targeted Customers
Jacob Baadsgard, CEO of Disruptive Advertising, spent most of his professional life guiding Fortune 100 companies to greater...

The “Real Reason” Google Sold Motorola To Lenovo
later confirmation of the $2.91 billion sale of Google’s Motorola hardware unit to Lenovo there were many theories presented about why...

Google Glass Going Mainstream Late This Year With 4 New Frames
Google Glass will begin selling to the general public late this year, and it’ll do so with four new frames and two new sunglass shades...

Coming To Google: Click On Ad, Get Free Ride To Merchant Or Restaurant?
US 8630897 B1 which essentially allows advertisers to show a sort-of transportation ad extension offering free or discounted travel to...

Consumer Watchdog Files FTC Complaint Over “Send To Anyone On Google+” Feature
filed a complaint with the FTC over Google’s recent rollout of a feature that lets Gmail users contact Google+ users without knowing the...

Google Rolls Out “AdSense Direct” For Publishers To Manage Direct Ad Sales
announced the roll out of AdSense Direct today to allow publishers to implement campaigns for ads they sell direct to advertisers through...
























