According to Duane Reade’s Public Relations and Digital Communications Manager Calvin Peters, Walgreens sees Duane Reade as a strategic...

The brand’s quick witted and culturally relevant social posts have resulted in a sizable amount of followers across its social networks....

In an effort to better understand consumer behavior in relation to multi-screen marketing, two Microsoft executives have published a book...

Not only did Taco Bell’s TV spots make waves, but a Reddit AMA hosted by Taco Bell president Brian Niccol announcing the new breakfast...

Hillary Glaser serves as Lowe Campbell Ewald’s SEO Manager, an ad agency that defines itself as a, “Full service, fully integrated...

According to Eyeview CEO Oren Harnevo, brands that can afford both television and digital advertising should be leveraging their digital...

possible uses; but, one company believes the controversial technology can be a consumer’s best friend, and has an app to prove it....

less than two-tenths of a second for an online visitor to form an opinion about a brand. Expectations to be entertained and involved by...

in-store promotions, one company is helping businesses bring their Facebook popularity home. French startup Smiirl has designed a sleek...

Smart Furniture has led the luxury furniture market with its pioneer Design on Demand model. By leveraging manufacturers with advanced...

learned Better Homes and Gardens ranked in the top five brands for Pinterest boards with the most repins, likes and comments. Generating...

You think you have it tough when it comes to managing social media? Put yourselves in NASA’s shoes — or spacesuit — for a moment: the...

recently launched a new brand, a new website and new products that aim to extend the company’s appeal to both B2B marketers and buyers....