Fahad HSep 22, 20152 min readHonda Follows Through Online After Debut Of Stunning 2-Minute “Paper” Animated TV SpotHave we reached the point where everything in traditional media is designed to drive people online? It would appear so. A case in point...
Fahad HSep 22, 20152 min readHonda Follows Through Online After Debut Of Stunning 2-Minute “Paper” Animated TV SpotHave we reached the point where everything in traditional media is designed to drive people online? It would appear so. A case in point...
Fahad HSep 21, 20154 min readWill Facebook’s “Empathy” Button Be Good News For Marketers?Facebook’s Like button is about to have company. One question: Will marketers give it the thumbs up? It almost certainly won’t be a...
Fahad HSep 21, 20154 min readWill Facebook’s “Empathy” Button Be Good News For Marketers?Facebook’s Like button is about to have company. One question: Will marketers give it the thumbs up? It almost certainly won’t be a...
Fahad HSep 18, 20152 min readAarrrrr, Ahoy Matey! Pirate’s Booty Campaign Celebrates International Talk Like A Pirate DayFor kid-focused snack brand Pirate’s Booty, this Saturday is like Christmas, Thanksgiving and Valentine’s Day all rolled into one. It’s...
Fahad HSep 18, 20152 min readAarrrrr, Ahoy Matey! Pirate’s Booty Campaign Celebrates International Talk Like A Pirate DayFor kid-focused snack brand Pirate’s Booty, this Saturday is like Christmas, Thanksgiving and Valentine’s Day all rolled into one. It’s...
Fahad HSep 18, 20152 min readFacebook Like And Share Buttons To Power Ad Targeting Based On Sites And Apps Users VisitLast year, Facebook announced it would begin using data about the websites and apps that users browse for ad targeting. Soon, the company...
Fahad HSep 18, 20152 min readFacebook Like And Share Buttons To Power Ad Targeting Based On Sites And Apps Users VisitLast year, Facebook announced it would begin using data about the websites and apps that users browse for ad targeting. Soon, the company...
Fahad HSep 17, 20152 min readSnickers Rolls Out New “Hunger Bars” Packaging With Hunger Emergency Hotline VideoSnickers has unveiled the latest iteration of its “You’re Not You When You’re Hungry,” campaign, and this time it’s centered around what...
Fahad HSep 17, 20152 min readSnickers Rolls Out New “Hunger Bars” Packaging With Hunger Emergency Hotline VideoSnickers has unveiled the latest iteration of its “You’re Not You When You’re Hungry,” campaign, and this time it’s centered around what...
Fahad HSep 17, 20154 min readCreating Synergy Between Social Media And SearchSocial media image copyright rvlsoft In my last exploration of leveraging social media for SEO, I discussed how one can utilize social...
Fahad HSep 17, 20154 min readCreating Synergy Between Social Media And SearchSocial media image copyright rvlsoft In my last exploration of leveraging social media for SEO, I discussed how one can utilize social...
Fahad HSep 17, 20151 min readFacebook Adds Support For Third-Party Verified Viewable Impression BiddingTwin Design / Shutterstock.com Facebook is getting on board with the move to buy digital advertising based on impressions that are served...
Fahad HSep 17, 20151 min readFacebook Adds Support For Third-Party Verified Viewable Impression BiddingTwin Design / Shutterstock.com Facebook is getting on board with the move to buy digital advertising based on impressions that are served...
Fahad HSep 17, 20152 min readAdvertisers’ Spend On Facebook Retargeting Up 31 Percent YoY [Study]Advertisers continue to increase investment in Facebook retargeting, with average spend per advertiser increasing by 31 percent year over...
Fahad HSep 17, 20152 min readAdvertisers’ Spend On Facebook Retargeting Up 31 Percent YoY [Study]Advertisers continue to increase investment in Facebook retargeting, with average spend per advertiser increasing by 31 percent year over...
Fahad HSep 17, 20152 min readShopify Opens Door For More Shopping On FacebookFacebook is making it easier for retailers to set up shop on the social network. And Shopify is helping clear the way. This week the...
Fahad HSep 17, 20152 min readShopify Opens Door For More Shopping On FacebookFacebook is making it easier for retailers to set up shop on the social network. And Shopify is helping clear the way. This week the...
Fahad HSep 16, 20153 min readSci-Fi Thriller “The Martian” Gets Immersive In 20th Century Fox/Microsoft Marketing TieIt’s a movie about an astronaut stranded on Mars, so what better way to promote it to sci-fi-loving techies than via online and mobile...
Fahad HSep 16, 20153 min readSci-Fi Thriller “The Martian” Gets Immersive In 20th Century Fox/Microsoft Marketing TieIt’s a movie about an astronaut stranded on Mars, so what better way to promote it to sci-fi-loving techies than via online and mobile...
