Honda Follows Through Online After Debut Of Stunning 2-Minute “Paper” Animated TV Spot
Have we reached the point where everything in traditional media is designed to drive people online? It would appear so. A case in point...
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Honda Follows Through Online After Debut Of Stunning 2-Minute “Paper” Animated TV Spot
Have we reached the point where everything in traditional media is designed to drive people online? It would appear so. A case in point...
Will Facebook’s “Empathy” Button Be Good News For Marketers?
Facebook’s Like button is about to have company. One question: Will marketers give it the thumbs up? It almost certainly won’t be a...
Will Facebook’s “Empathy” Button Be Good News For Marketers?
Facebook’s Like button is about to have company. One question: Will marketers give it the thumbs up? It almost certainly won’t be a...
Aarrrrr, Ahoy Matey! Pirate’s Booty Campaign Celebrates International Talk Like A Pirate Day
For kid-focused snack brand Pirate’s Booty, this Saturday is like Christmas, Thanksgiving and Valentine’s Day all rolled into one. It’s...
Aarrrrr, Ahoy Matey! Pirate’s Booty Campaign Celebrates International Talk Like A Pirate Day
For kid-focused snack brand Pirate’s Booty, this Saturday is like Christmas, Thanksgiving and Valentine’s Day all rolled into one. It’s...
Facebook Like And Share Buttons To Power Ad Targeting Based On Sites And Apps Users Visit
Last year, Facebook announced it would begin using data about the websites and apps that users browse for ad targeting. Soon, the company...
Facebook Like And Share Buttons To Power Ad Targeting Based On Sites And Apps Users Visit
Last year, Facebook announced it would begin using data about the websites and apps that users browse for ad targeting. Soon, the company...
Snickers Rolls Out New “Hunger Bars” Packaging With Hunger Emergency Hotline Video
Snickers has unveiled the latest iteration of its “You’re Not You When You’re Hungry,” campaign, and this time it’s centered around what...
Snickers Rolls Out New “Hunger Bars” Packaging With Hunger Emergency Hotline Video
Snickers has unveiled the latest iteration of its “You’re Not You When You’re Hungry,” campaign, and this time it’s centered around what...
Creating Synergy Between Social Media And Search
Social media image copyright rvlsoft In my last exploration of leveraging social media for SEO, I discussed how one can utilize social...
Creating Synergy Between Social Media And Search
Social media image copyright rvlsoft In my last exploration of leveraging social media for SEO, I discussed how one can utilize social...
Facebook Adds Support For Third-Party Verified Viewable Impression Bidding
Twin Design / Shutterstock.com Facebook is getting on board with the move to buy digital advertising based on impressions that are served...
Facebook Adds Support For Third-Party Verified Viewable Impression Bidding
Twin Design / Shutterstock.com Facebook is getting on board with the move to buy digital advertising based on impressions that are served...
Advertisers’ Spend On Facebook Retargeting Up 31 Percent YoY [Study]
Advertisers continue to increase investment in Facebook retargeting, with average spend per advertiser increasing by 31 percent year over...
Advertisers’ Spend On Facebook Retargeting Up 31 Percent YoY [Study]
Advertisers continue to increase investment in Facebook retargeting, with average spend per advertiser increasing by 31 percent year over...
Shopify Opens Door For More Shopping On Facebook
Facebook is making it easier for retailers to set up shop on the social network. And Shopify is helping clear the way. This week the...
Shopify Opens Door For More Shopping On Facebook
Facebook is making it easier for retailers to set up shop on the social network. And Shopify is helping clear the way. This week the...
Sci-Fi Thriller “The Martian” Gets Immersive In 20th Century Fox/Microsoft Marketing Tie
It’s a movie about an astronaut stranded on Mars, so what better way to promote it to sci-fi-loving techies than via online and mobile...
Sci-Fi Thriller “The Martian” Gets Immersive In 20th Century Fox/Microsoft Marketing Tie
It’s a movie about an astronaut stranded on Mars, so what better way to promote it to sci-fi-loving techies than via online and mobile...
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