A Facebook voice assistant may have buy-in from marketers – but will users want it?
Facebook is rumored to be working on a voice assistant similar to Amazon’s Alexa and Google’s Siri, reports CNBC. Two former Facebook...
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A Facebook voice assistant may have buy-in from marketers – but will users want it?
Facebook is rumored to be working on a voice assistant similar to Amazon’s Alexa and Google’s Siri, reports CNBC. Two former Facebook...
Facebook gives Ads Manager a design refresh and launches new cost cap bidding strategy
Facebook announced on Tuesday it is refreshing its Ads Manager interface to improve navigation and deliver a cleaner design to help...
Facebook gives Ads Manager a design refresh and launches new cost cap bidding strategy
Facebook announced on Tuesday it is refreshing its Ads Manager interface to improve navigation and deliver a cleaner design to help...
Facebook to replace Exclude Categories with new brand safety ad filters
“We are transitioning advertisers to the inventory filter over the coming weeks and plan to have the tool fully up and running by the end...
Facebook to replace Exclude Categories with new brand safety ad filters
“We are transitioning advertisers to the inventory filter over the coming weeks and plan to have the tool fully up and running by the end...
Lush UK bids farewell to social. Will other brands follow suit?
Lush UK, a cosmetics company known for its bathing products, dropped a major bomb on Tuesday when the company announced it was bidding...
Lush UK bids farewell to social. Will other brands follow suit?
Lush UK, a cosmetics company known for its bathing products, dropped a major bomb on Tuesday when the company announced it was bidding...
First-party hygiene: Facebook shows users when a Custom Audience list was uploaded
Facebook added Custom Audience details to the “Why am I seeing this ad?” notification in News Feed ads in February. Users can see if...
First-party hygiene: Facebook shows users when a Custom Audience list was uploaded
Facebook added Custom Audience details to the “Why am I seeing this ad?” notification in News Feed ads in February. Users can see if...
What counts as a video view? A refresher on how social platforms calculate video ad views
This article has been updated to reflect changes and include video ad view count information from more platforms. Advertisers allocated a...
What counts as a video view? A refresher on how social platforms calculate video ad views
This article has been updated to reflect changes and include video ad view count information from more platforms. Advertisers allocated a...
What marketers can do next time a major social network (ahem, Facebook) goes down
Last week, Facebook suffered the longest outage of its 15-year existence. Not only was it down for more than four hours in some areas,...
What marketers can do next time a major social network (ahem, Facebook) goes down
Last week, Facebook suffered the longest outage of its 15-year existence. Not only was it down for more than four hours in some areas,...
Report: Facebook the top network for app-installs, Google, Apple follow
The top sites and networks for mobile app installs are, in order, Facebook, Google, Apple (Search Ads), Snap and Twitter. This changes...
Report: Facebook the top network for app-installs, Google, Apple follow
The top sites and networks for mobile app installs are, in order, Facebook, Google, Apple (Search Ads), Snap and Twitter. This changes...
Facebook removes age, gender and ZIP code targeting for housing, employment, credit ads
Facebook advertisers promoting housing, employment or credit offers will no longer be able to target ads by age, gender or ZIP code. The...
Facebook removes age, gender and ZIP code targeting for housing, employment, credit ads
Facebook advertisers promoting housing, employment or credit offers will no longer be able to target ads by age, gender or ZIP code. The...
Instagram debuts in-app checkout for e-commerce brands
Why you should care Instagram has been committed for some time now to making its platform more e-commerce friendly. With the launch of an...
Instagram debuts in-app checkout for e-commerce brands
Why you should care Instagram has been committed for some time now to making its platform more e-commerce friendly. With the launch of an...
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