Today Facebook officially made it possible for marketers to turn their Messenger bots into ad bots. After testing sponsored messages...

Today Facebook officially made it possible for marketers to turn their Messenger bots into ad bots. After testing sponsored messages...

Facebook wants to see if it can bring its big ad business to the big screen. Next week Facebook plans to start a test that will have its...

Facebook wants to see if it can bring its big ad business to the big screen. Next week Facebook plans to start a test that will have its...

A lot of things can be learned from Facebook’s third-quarter earnings call on Wednesday. For starters, word choice matters. In July 2016,...

A lot of things can be learned from Facebook’s third-quarter earnings call on Wednesday. For starters, word choice matters. In July 2016,...

Facebook makes a lot of money… … and the money it makes from advertising keeps growing at a steady pace… … because a lot of people use...

Facebook makes a lot of money… … and the money it makes from advertising keeps growing at a steady pace… … because a lot of people use...

Welcome! Have you been paying attention to the battle between Twitter and Facebook Messenger to serve as marketers’ favorite social...

Welcome! Have you been paying attention to the battle between Twitter and Facebook Messenger to serve as marketers’ favorite social...

Ever seen a brand post a photo of a shirt on Instagram and thought, “I want that. How can I get it?” But then realized in order to get...

Ever seen a brand post a photo of a shirt on Instagram and thought, “I want that. How can I get it?” But then realized in order to get...

A new report from social ad automation company Nanigans shows substantial growth in both YoY Facebook ad spend and on the overall Return...

A new report from social ad automation company Nanigans shows substantial growth in both YoY Facebook ad spend and on the overall Return...

Bazaarvoice’s visualization of its network. For more than 5000 brands, Bazaarvoice’s cloud-based software allows visitors to rate or...

Bazaarvoice’s visualization of its network. For more than 5000 brands, Bazaarvoice’s cloud-based software allows visitors to rate or...

Facebook wants to be the mobile solution for local businesses. It also sees itself increasingly as a local commerce platform for...

Facebook wants to be the mobile solution for local businesses. It also sees itself increasingly as a local commerce platform for...

Facebook wants to help mobile app developers strike a balance between pushing people to use their apps and not coming across as too...

Facebook wants to help mobile app developers strike a balance between pushing people to use their apps and not coming across as too...