Facebook now has more than 5 million monthly advertisers
Facebook execs continue to caution investors that its advertising revenue growth will soon decelerate. But so far, the social network’s...
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Facebook now has more than 5 million monthly advertisers
Facebook execs continue to caution investors that its advertising revenue growth will soon decelerate. But so far, the social network’s...
Facebook adds new Estimated Daily Results report, upgrades Delivery Insights
One of the issues plaguing Facebook Ads’ system over the years has been the struggle associated with mining data and insight from the...
Facebook adds new Estimated Daily Results report, upgrades Delivery Insights
One of the issues plaguing Facebook Ads’ system over the years has been the struggle associated with mining data and insight from the...
Facebook adds email signup & Page Like call-to-action buttons to Instant Articles
Facebook’s fast-loading, proprietary Instant Articles are a way for publishers to get readers within the social network. But given that...
Facebook adds email signup & Page Like call-to-action buttons to Instant Articles
Facebook’s fast-loading, proprietary Instant Articles are a way for publishers to get readers within the social network. But given that...
Facebook’s Canvas ads get easier to create (and recreate) with new API
Facebook’s iAd-like Canvas ads can be as labor-intensive as they are immersive. The social network unveiled the creative kitchen sink of...
Facebook’s Canvas ads get easier to create (and recreate) with new API
Facebook’s iAd-like Canvas ads can be as labor-intensive as they are immersive. The social network unveiled the creative kitchen sink of...
P&G’s Marc Pritchard calls for timeline on digital ad measurement audits
Procter & Gamble’s chief brand officer, Marc Pritchard. When Marc Pritchard, the chief brand officer of one of the world’s most powerful...
P&G’s Marc Pritchard calls for timeline on digital ad measurement audits
Procter & Gamble’s chief brand officer, Marc Pritchard. When Marc Pritchard, the chief brand officer of one of the world’s most powerful...
Video ads for direct response: What’s the best length?
there’s no magic formula to creating the “best” video ad, direct response-focused advertisers are inherently test-oriented, and they will...
Video ads for direct response: What’s the best length?
there’s no magic formula to creating the “best” video ad, direct response-focused advertisers are inherently test-oriented, and they will...
Facebook’s new in-app camera brings more Snapchat functionality into its mobile app
What’s better, Snapchat or Facebook? With today’s announcement about Facebook Stories and new camera effects, we’re not sure if there’s a...
Facebook’s new in-app camera brings more Snapchat functionality into its mobile app
What’s better, Snapchat or Facebook? With today’s announcement about Facebook Stories and new camera effects, we’re not sure if there’s a...
Inside chatbots’ year of growing pains: ‘We’re at an inflection point’
A year ago, chatbots reemerged atop a mountain of hype that messaging marked tech’s latest paradigm shift, after messaging apps...
Inside chatbots’ year of growing pains: ‘We’re at an inflection point’
A year ago, chatbots reemerged atop a mountain of hype that messaging marked tech’s latest paradigm shift, after messaging apps...
This new AI-powered social marketing tool can predict engagement or write the post for you
A rebranded startup is launching this week an AI-powered social marketing tool that it says can boost engagement, and even write the...
This new AI-powered social marketing tool can predict engagement or write the post for you
A rebranded startup is launching this week an AI-powered social marketing tool that it says can boost engagement, and even write the...
Facebook’s shoppable ‘Collection’ ad is its latest iAd-like format
Twin Design / Shutterstock.com Traditionally, clicking on a brand’s ad on Facebook would open a dedicated microsite or product catalog...
Facebook’s shoppable ‘Collection’ ad is its latest iAd-like format
Twin Design / Shutterstock.com Traditionally, clicking on a brand’s ad on Facebook would open a dedicated microsite or product catalog...
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