SAN JOSE —  Digital agencies have been on the leading edge of digital transformation for several years. They are not, however, immune to...

SAN JOSE —  Digital agencies have been on the leading edge of digital transformation for several years. They are not, however, immune to...

Facebook has removed a controversial app, dubbed Facebook Research, from the iOS app store after coming under fire for essentially paying...

Facebook has removed a controversial app, dubbed Facebook Research, from the iOS app store after coming under fire for essentially paying...

In November, Facebook moved its attribution tool out of beta, making it available to all advertisers. The tool brings marketers on the...

In November, Facebook moved its attribution tool out of beta, making it available to all advertisers. The tool brings marketers on the...

Facebook CEO Mark Zuckerberg is making it a priority this year to integrate WhatsApp, Instagram and Facebook Messenger, according to a...

Facebook CEO Mark Zuckerberg is making it a priority this year to integrate WhatsApp, Instagram and Facebook Messenger, according to a...

Facebook announced on Friday the next iteration of its dynamic ads for auto. The ads have been rebranded as “auto inventory ads” and will...

Facebook announced on Friday the next iteration of its dynamic ads for auto. The ads have been rebranded as “auto inventory ads” and will...

Facebook announced Thursday it is launching a brand safety certification program for Facebook Marketing Partners. The first companies to...

Facebook announced Thursday it is launching a brand safety certification program for Facebook Marketing Partners. The first companies to...

Screenshot of Instagram’s new feature shared by Matt McGee. Instagram rolled out a new feature that gives iOS users managing multiple...

Screenshot of Instagram’s new feature shared by Matt McGee. Instagram rolled out a new feature that gives iOS users managing multiple...

Facebook has added traffic, conversions and page post engagement objectives for its Click-to-WhatsApp ads — ads that launch a WhatsApp...

Facebook has added traffic, conversions and page post engagement objectives for its Click-to-WhatsApp ads — ads that launch a WhatsApp...

Aram Zucker-Scharff, ad engineering director for Washington Post’s research, experimentation and development team, lit up a tweetstorm...

Aram Zucker-Scharff, ad engineering director for Washington Post’s research, experimentation and development team, lit up a tweetstorm...

After suspending Cambridge Analytica from its platform in March, Facebook’s data management issues remained the lead social media news...

After suspending Cambridge Analytica from its platform in March, Facebook’s data management issues remained the lead social media news...