
How To Get Serious About Your Facebook Reach
If a tree falls in the forest and no one is around to hear it, does it make a sound? That’s the question a lot of marketers are asking...

Reuters Survey Paints Picture Of A Facebook Backlash
legal troubles at the financial/markets level, and there are signs, too, that it’s also having a negative effect on the site’s regular...

Facebook Accounted For 9 Percent Of US Internet Visits In April, Hitwise Says
shared a number of statistics that provide something of a snapshot about the site and its audience. One of the numbers that stands out is...

Survey: Nearly 50% See Facebook “Fading Away” Over Time
poll from AP and CNBC on the eve of the Facebook IPO shows that Americans are ambivalent about the company and that it faces numerous...

Facebook Approaching 50 Percent Share Of Social Logins [STUDY]
In analyzing at the 365,000 websites that use its services, Janrain reports that 45 percent of consumers use their Facebook accounts to...

Consumers Union Aggressively Challenges Facebook On Privacy
The Consumers Union, the entity behind Consumer Reports, is launching an aggressive campaign for a national privacy law that would offer...

Facebook “Roadshow” Begins, IPO Set For May 18
reports that the Facebook IPO is set now for May 18. Prior to that date Facebook executives will be on a roadshow selling the IPO to...

Facebook Updates S-1: 901 Million Users, $1.06 Billion In Revenue, 23 Million Shares To Instagram
S-1 filing to include a range of new facts and data. Below are some of the more interesting details that I was able to find on my first...

Facebook Passes Google As Most-Visited Site In Brazil
Serasa Experian (link in Portuguese), the Brazilian version of Experian Hitwise. The company reports that Facebook first beat out Google...

If Google’s Really Proud Of Google+, It Should Share Some Real User Figures
Google+ now has 170 million users. Well, 170 million who have “upgraded” to Google+, whatever that means. It’s the latest in crazy...

Survey: Only 40 Percent Of Marketers Are Using Google+, But Many Plan To Change That
Facebook, meanwhile, remains the dominant social networking site for marketers, with more than 90 percent adoption. The numbers come from...

Report: Facebook’s Timeline Gives Brands 46% Higher Engagement Per Post
It’s only been three weeks since Facebook’s announcement of Timeline for brands. So far the results are looking very positive. A study...

Discounts Drive Email & Facebook Signups; Too Much Contact Drives Them Away, Study Says
A new study from email provider Constant Contact and Chadwick Martin Bailey shows that the chance to get discounts and special offers is...

Study Says Pinterest More Trusted By Women Than Facebook, Twitter
Those sentiments appear to be widespread and confirmed by a new survey from BlogHer, the women-centric blog network. The online survey...

Google+ Users Spend 3 Minutes Per Month There, ComScore Tells WSJ
Wall Street Journal characterizes Google’s social network while reporting new usage stats from comScore. According to comScore, Google+...

Facebook Trumpets Its 320 Million Monthly Mobile Apps Visits
In a blog post this morning, Facebook’s James Pearce (Head of Mobile Develoepr Relations) trumpets several big stats about how the...

Survey: Women Stay More Private Socially Than Men; Social “Pruning” Of Friends Up
The current privacy atmosphere within social networking sites was uncovered in a Privacy Management report released today by Pew...

Study: More Facebook Users Comment Rather Than Like Content & Power Users Drive Activity
Pew Interactive polled Facebook users on how exactly they use the various elements of Facebook. A handful of interesting findings were...

Facebook’s $5 Billion IPO, By The Numbers [CHARTS]
filed its IPO paperwork and the S-1 statement contains an utterly dizzying amount of statistics. The numbers provide a glimpse into...
























