
Facebook: 20 Million Small Businesses Have Pages, Small Fraction Are Advertisers
That’s the word from Facebook COO Sheryl Sandberg, who shared the data during today’s Q3 earnings call. The company’s report focused, as...

Facebook Begins Testing New “Stories To Share” Feature For Media Sites & Publishers
“Stories to Share” feature today, a tool that allows media sites to post suggested content on their Facebook page directly from the...

Doug, Ford’s Hilarious Spokespuppet, Is Missing From YouTube
Ford created my favorite YouTube campaign of all time. It took place in 2011 and starred an orange, irreverent puppet named Doug and his...

Study: Hashtags On Facebook Don’t Help To Garner More Exposure
Early this summer, Facebook released hashtag support for users and brands that wanted to be “part of a larger discussion.” According to...

Facebook Says Run Your Promotions From Your Page, No Contest App Required
Up to now, page administrators were required to run all promotions through an app. However, “illegal” contests run from page timelines...

EdgeRank Is Dead: Facebook’s News Feed Algorithm Now Has Close To 100K Weight Factors
The next time you tell a client how Facebook selects and ranks the content that shows up in the News Feed, you’ll need to do it without...

Facebook Updates News Feed Algorithm With New “Story Bumping” & “Last Actor&#
Facebook is changing the way it ranks organic posts that are eligible to show up in its users’ News Feeds. The company announced two new...

Facebook Has Almost 18 Million Business Pages, Adding 1M Per Month
The 18 million figure counts as of the end of Q2 — June 30th. It represents a growth rate of about a million new pages each month over...

Study: Brands Using Hashtags In Facebook Posts Show No Signs Of Higher Engagement Levels
study of the Top 100 Interbrands on Facebook and discovered that even though the usage of Facebook hashtags by brands has increased...

“Get Notifications” Prompt After Liking A Facebook Page Test Has Ended
Yesterday, there was a bit of a hullabaloo around the fact that a user was shown a “Get Notifications” prompt after a page was liked. The...

Invasion Of The Community Managers
On many evenings, walking down the street in uptown Kingston, NY, you’ll feel the sidewalk vibrating to the beats of music emerging from...

Social Media Use Growing Among Fortune 500 List With 77% Tweeting & 70% On Facebook
report from University of Massachusetts Dartmouth evaluating the social media activity of Fortune Magazine’s Fortune 500 list found that...

Picture This: Facebook Pages Get The Ability To Comment With Photos
Facebook users have had the ability to comment with photos for just about one month now. Now Pages will have the same ability to comment...

Handcuffed No More: Facebook Page Admins Now Able To Upload Images For Link Posts
It’s a new chapter for Facebook Page Administrators. Gone are the days of furiously tweaking image sizes, open graph tags and image...

Toss All The Text You’d Like On Facebook Covers, The 20% Rule Has Been Lifted
that occurred this March. New Page Terms of Service were launched on July 1st, and the 20% rule was absent from the list of regulations....

Facebook Changes Ad Policy, Promises To Keep Ads Off Controversial Pages & Groups
The new policy comes in response to recent complaints from advertisers whose ads were showing up on controversial Pages and Groups, as...

Facebook Ads Manager Reports Update Gives Advertisers More Control
The biggest change to Ads Manager Reports is the ability to select the ad metrics you want to include in a report, rather than being tied...

Why Do Consumers Become Facebook Fans? Study Says It Depends On The Brand
According to a new study from Syncapse, there’s not a single dominant reason that consumers choose to become a brand’s Facebook fan....

See What’s Been Censored From Facebook Pages With “Hidden Post Explorer” Tool
Don’t like something posted to your Facebook wall? Feel free to hide it. However, it should be known that the censorship of the post is...
























