Confidently taking stock of the Facebook environment and appropriately rolling out tactics to best meet strategic goals is an ongoing...

Aiming to make it easier for people to fill out forms on mobile devices and for businesses to gather that data, Facebook announced today...

Facebook is working on the next generation of mobile ads. The company is showing mockups of an immersive ad product to marketing industry...

One of the biggest struggles when sharing a post to Facebook from your mobile device is the flipping back from browser to app and...

Facebook announced today that app install ads can now include deep links, giving advertisers the option to send people directly to...

In a blog post today Google reported that “more Google searches take place on mobile devices than on computers in 10 countries including...

Twitter On Apple Watch Of all the third-party Apple Watch apps out there, Twitter is the most favored. It has the best positioning of any...

Facebook’s F8 conference for developers has become an event that’s closely watched for announcements of new directions the company is...

Facebook CEO Mark Zuckerberg told the audience at the company’s annual F8 developer conference that native ads now account for more than...

Facebook has initiated a major online push to help brands, agencies and small businesses improve their ads and ad performance on the...

Facebook has been involved in payments in one form or another for about eight years. It was also clear that when the company hired former...

Google is ready to go head to head with Facebook in Virtual Reality (VR) according to a report appearing late last week in the Wall...

The latest comScore smartphone data have arrived but not much has changed. The two noteworthy items in this month’s report are an...

Pandora is now number one in time spent per mobile user per month, beating Facebook, according to comScore. The company shared the data...

A new report (and below) issued under the authority of the Belgian Privacy Commission concludes that Facebook’s updated privacy policy...

Foursquare Tips meet Facebook Place Tips. Today Facebook introduced Place Tips, which offer a range of content, information and...

Denys Prykhodov / Shutterstock.com This evening, comScore reported November U.S. smartphone market share estimates. As with PC search...

Google still holds the lion’s share of mobile ad dollars, but that grip has been slipping. Google is set to lose 13 percent of its mobile...

Facebook today announced buying, video and targeting enhancements to its mobile app advertising program. Starting this week, advertisers...

Last week’s news that Apple was opening up its mobile ad network, iAd, to programmatic buying through partnerships with leading ad tech...