Facebook’s latest on fake news, misinformation campaigns & user privacy
Following Facebook CEO Mark Zuckerberg’s appearance before the EU Parliament on Tuesday to address the company’s mishandling of user...
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Facebook rolls out new Group features & launches pilot support program for admins
Facebook has rolled out a number of new features for Group admins designed to help keep groups safe and make it easier for admins to...
Facebook updates Ads Reporting & introduces new ‘creative reporting’
Alexey Boldin / Shutterstock.com Facebook is expanding its reporting options since merging its Ads Manager and Power Editor last...
Facebook’s dynamic ads for auto dealerships get new lead-gen features
Facebook is rolling out updates to its dynamic ads for auto dealerships, giving them a lead-gen feature that feeds leads directly into...
Facebook expands its list of marketing partners, while limiting what view tags can do
Facebook announced today it is expanding its list of third-party solutions to measure ad effectiveness, while at the same time, it is...
It’s business as usual for Facebook advertisers as Cambridge Analytica crisis proves inconsequ
We’re less than two months out from Facebook’s infamous announcement that it was suspending Cambridge Analytica for exploiting user data....
Using machine learning to get more value out of your Facebook campaigns
Understandably, the recent scandals have cast this revelation in a distinctly negative light — some users feel uncomfortable with their...
Mark Zuckerberg announces new ‘Clear History’ option & more at Facebook’s F8
Facebook kicked off its F8 Developers Conference Tuesday with a keynote from CEO Mark Zuckerberg. “This has been an intense year. I can’t...
Facebook continues to refine its app data & ad-targeting safety measures
Facebook continues to shore up its user safety measures on a number of fronts. Yesterday, the site announced several changes to its API...
Facebook opens Authorization tab in Page settings for advertisers running political ads
Facebook announced earlier this month that as part of its efforts to make political ads more transparent, it has now added an...
Facebook’s secret ‘Loyalty Prediction’ ad tool anticipates future user behavior & purchases
Facebook’s predictive ad service tool will make it possible for advertisers to build campaigns beyond user demographics and preferences,...
What marketers need to know about Facebook’s updated Business Tools Terms
As Facebook CEO Mark Zuckerberg faced Senate and House committees in Washington, DC, this week, the platform introduced new terms around...
Facebook & Cambridge Analytica: What we know, what they knew & where that leaves us
Facebook’s founder and CEO, Mark Zuckerberg, spent nearly five hours yesterday answering questions from over 40 members of the US Senate...
Does Cambridge Analytica have your info? Here’s how to check
As Facebook CEO Mark Zuckerberg heads to Washington, D.C., to testify before Congress about Cambridge Analytica exploiting user data, the...
Facebook to require authorization and labeling on all political and ‘issue’ ads, verific
Cambridge Analytica misused Facebook user data. In a blog post Friday, Facebook executives Rob Goldman and Alex Himel announced several...
Facebook & Instagram ads granted accreditation by the Media Rating Council
After more than a year of audits by the Media Rating Council (MRC), Facebook has been granted accreditation for ads on both its platform...
Facebook updates terms and data collection policy to be more ‘clear’
Facebook is updating and changing its terms of service and data policy. This is part of a multi-pronged effort to make the company’s...
Facebook is now giving users the option to remove apps in bulk
Facebook has rolled out a new option that allows users to remove apps in bulk from their profile settings. The new feature, which is...
Facebook CEO Mark Zuckerberg will testify before Congress next week
announced Wednesday. Zuckerberg will face the committee on April 11. It’s the first of three potential hearings where he could face...
Facebook expands A/B ad-testing capabilities & adds reporting features
Facebook is adding new features to its A/B split-testing feature for advertisers and making it available from within the Quick Creation...
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