Facebook Messenger has new ways for brands to meet its 900 million users
Yeamake / Shutterstock.com Facebook is priming the pump for brands to go big on Messenger. A week before Facebook is expected to announce...
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10 tactics for handling haters on Facebook
Whether your business has felt the brunt of a major online reputation issue or not, it’s not unusual for all organizations to face some...
Facebook Delivered Triple The Engagement Over Twitter For Branded Content In 2015 [Report]
Looking at content marketing trends from last year, digital marketing solutions provider TrackMaven found that brands experienced three...
Facebook Reports 60 Million People Shared 200 Million Super Bowl 50 Moments
Facebook released its numbers for last night’s Super Bowl 50, reporting 60 million Facebook users shared 200 million posts, comments or...
Facebook Now Seeing 100 Million Hours Of Video Watched Daily
“Video is an important part of the Facebook experience, and continuing to invest here is important for allowing people to share and...
Facebook Sports Stadium Launches As A Unified Place For Fans To Connect In Real Time
A new feature from Facebook looks to harness the power of real-time and bring folks together through sporting events. “Facebook Sports...
Make Better Connections With Facebook’s New Message Features
Imagine walking into a retail business to make a purchase just to be completely ignored. No one responds to your “Good morning!” greeting...
Negative Tweet About Your Brand? Here’s Why Responding Isn’t Enough
Social media sites, Twitter and Facebook in particular, are increasingly touted as customer service platforms. Whether a consumer...
The Psychology Of Liking On Facebook
Click, click, click. Like, like, like… Don’t tell me you’ve never done this. Your brain is on autopilot. Your eyes are glazed over. You...
This Quarter In Facebook: Engagement Rates Up As Costs Come Down
Confidently taking stock of the Facebook environment and appropriately rolling out tactics to best meet strategic goals is an ongoing...
Commerce Is Coming: Facebook To Test Shopping Within Pages
Facebook wants you to use the network for keeping up with friends, staying abreast on news and now to shop? According to a BuzzFeed...
Facebook Tries Out New 10-Second Video Ad Option, Offering Advertisers Cost-Per-View Rate
According to a report from Adweek.com, the new video ad cost structure is a part of a global test being tried out on big-brands that...
Game Of Internet Marketing Thrones: Who Will Sit On The Iron Throne?
What could be more entertaining than an all-out battle for world dominance replete with power-hungry rulers, ever-changing alliances,...
Facebook’s “Add A Link” Search Feature May Make Mobile Sharing Even Simpler
One of the biggest struggles when sharing a post to Facebook from your mobile device is the flipping back from browser to app and...
At The Mercy of Facebook’s Algorithm? Don’t Hate The Player, Change The Game
Surprise! Facebook announced another round of updates to its News Feed algorithm last week. This time the social media giant is setting...
Spotted: Facebook Trending News Displaying Multiple News Categories
On Facebook, the Trending News stories that users have seen were likely to be the biggest, blockbuster stories. Until now. AdWeek has...
Facebook’s Success Blueprint: Improved Online Learning For Brands And SMBs
Facebook has initiated a major online push to help brands, agencies and small businesses improve their ads and ad performance on the...
From Speculation To Actual Sales, Facebook Debuts Conversion Lift Measurement
Despite increasing evidence of Facebook’s value to marketers, the company continues face questions about the ROI of its ads. A tool...
Facebook To Launch “Work”, The Social Solution For Company Communication
We first learned about this project this back in November with the nickname “Facebook@Work” and the goal of creating a work-friendly...
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