“We are transitioning advertisers to the inventory filter over the coming weeks and plan to have the tool fully up and running by the end...

Facebook is extending its placement reporting to Instant Articles and in-stream video so advertisers can preemptively block publishers...

After more than a year of audits by the Media Rating Council (MRC), Facebook has been granted accreditation for ads on both its platform...

Facebook is expanding a News Feed test it launched last year that aims to help users determine the integrity of news items posted on the...

“If the expansion is successful, we may add more publishers,” writes Facebook product manager Joey Rhyu on the site’s news blog....

Since joining Facebook as its head of news partnerships early last year, former CNN anchor Campbell Brown’s two priorities are: (1) to...

Last year, Facebook said it would provide all advertisers with reports listing the publishers on whose sites, apps, Instant Articles and...

Facebook has informed advertisers that the company has discovered two new measurement errors. The latest errors mark the 11th and 12th...

Facebook confirmed earlier this year that it planned to start testing a subscription program for Instant Articles as soon as October. On...

Facebook is increasingly attaching brands’ ads to others’ content, including Instant Articles and videos. That leaves advertisers...

Fourteen months after Facebook’s Messenger added support for its parent company’s proprietary article format, Messenger will no longer...

Fotos593 / Shutterstock.com Facebook’s latest tweak to its news feed algorithm will penalize links to slow-loading web pages and could...

Facebook’s Instant Articles format may not be the revenue rainmaker that publishers had hoped for, but the company is readying another...

In the wake of the EU’s recent $2.7 billion dollar fine of Google, the US news media are seeking to both change and wield antitrust law...

Buying ads from Facebook doesn’t always mean those ads will run on Facebook. They could appear across Facebook’s Audience Network of...

Chartbeat released a report this week that quantifies the benefits of faster mobile page-load times, and specifically of publisher usage...

Facebook’s Instant Articles format is supposed to be a better, faster version of the web’s standard article page. Now it’s adding what...

Ever since Facebook officially opened up Instant Articles to all websites last year, publishers, brands and other site owners have had to...

To paraphrase J. Cole, Facebook messes up on its math one time; shame on Facebook. Facebook messes up on its math a second time; shame on...

Facebook’s fast-loading, proprietary Instant Articles are a way for publishers to get readers within the social network. But given that...