Newspapers reaped a lot of revenue from their classified sections. Then Craigslist killed that business. Then Facebook cloned Craigslist....

Facebook is getting more tactical in its war against spammy links invading people’s news feeds. After pinpointing individual spammy...

Instagram is a popular place for brands to pay celebrities and publishers to piggyback their organic audiences. But if those celebrities...

Ever since Facebook officially opened up Instant Articles to all websites last year, publishers, brands and other site owners have had to...

Already a dominant audience conduit, Facebook is looking to play an even bigger role in publishers’ ad businesses. A year after Facebook...

Facebook may have missed out on streaming the country’s most popular sport, but it has signed a deal to broadcast America’s pastime....

To paraphrase J. Cole, Facebook messes up on its math one time; shame on Facebook. Facebook messes up on its math a second time; shame on...

Facebook has messed up on its math again. More notable than the error itself is the fact that, by my count, this is the tenth measurement...

Instagram has copied Snapchat’s _____ feature that _________. On Instagram, the feature is called ______. (Sorry, I forgot to fill in my...

For almost a year, Facebook has warned that sometime in the middle of 2017 the social network will max out the number of ads it can...

Facebook continues to make a ton of money… … but for months, Facebook execs have warned that its advertising revenue growth will slow...

In the growing rivalry between Facebook Inc. and Snapchat’s parent company Snap Inc., Facebook’s strategy seems to be copying Snapchat’s...

Facebook execs continue to caution investors that its advertising revenue growth will soon decelerate. But so far, the social network’s...

A year ago, chatbots reemerged atop a mountain of hype that messaging marked tech’s latest paradigm shift, after messaging apps...

Some time this year, Facebook will max out the number of ads it can squeeze into people’s news feeds. But how many ads is Facebook...

Long story short: Facebook’s ad network is challenging ad networks run by Google and others to see who can get publishers the best deals...

It has been a year and a half since Instagram rolled out the welcome mat to all advertisers. Remember that as you read the next sentence....

At least they changed the name this time. On Thursday, Facebook Messenger officially rolled out its copy of Facebook’s copy of...

Facebook is finally phasing out Atlas, the ad server and measurement platform that it acquired from Microsoft in February 2013 and has...

Facebook is opening up its video ad revenue stream to more publishers and creators, though it’s not giving advertisers any more control...