Fahad HOct 23, 20173 min readFacebook tests removing organic Page posts from News FeedFacebook’s News Feed has been largely pay-to-play for Pages for years. Now the social network is exploring whether to make it completely...
Fahad HOct 19, 20172 min readFacebook details Instant Article subscription program as test launch nearsFacebook confirmed earlier this year that it planned to start testing a subscription program for Instant Articles as soon as October. On...
Fahad HOct 17, 20173 min readFacebook acquires teen-centric polling app tbh and all its valuable dataFacebook continues to grapple with its teen problem. Four years ago, Facebook’s then-CFO David Ebersman admitted that the social network...
Fahad HOct 5, 20171 min readFacebook tests augmenting article links with publisher info from WikipediaFacebook is continuing its efforts to give people more context about what they read on the social network as part of an attempt to stem...
Fahad HSep 26, 20172 min readFacebook’s 2-year NFL deal for Watch shows includes sharing ad revenueFacebook’s NFL deal may serve as a playbook for how the social network plans to score TV viewers and advertisers. On Tuesday, Facebook...
Fahad HSep 20, 20174 min readFacebook will add ‘more human review’ of ad-targeting optionsOn Wednesday, Facebook COO Sheryl Sandberg outlined steps the company is taking to address its latest ad-targeting controversy. Last...
Fahad HSep 19, 20171 min readFacebook’s removal of 4 ad targeting options does not apply to existing campaignsLast week, Facebook removed four ad-targeting options after a ProPublica report found that the fields could be used to target ads to...
Fahad HSep 18, 20171 min readFacebook will block advertisers from changing link previews, but hasn’t yetFotos593 / Shutterstock.com In another effort to stem the spread of disinformation on its social network, Facebook is cracking down on...
Fahad HSep 15, 20174 min readFacebook yanks education, employment, field of study and job title targeting after advertiser selectAs precious as Facebook’s user data is to the company, it has been less than careful in how it uses that data. The more than 2 billion...
Fahad HSep 12, 20173 min readFacebook will stop displaying Instant Articles within MessengerFourteen months after Facebook’s Messenger added support for its parent company’s proprietary article format, Messenger will no longer...
Fahad HSep 6, 20173 min readWhy Facebook says its ads can reach more people in the US than live thereFacebook may have messed up on its math again. Or maybe not. Facebook claims that its ads can reach more people in the US than the number...
Fahad HAug 28, 20171 min readFacebook bans Pages sharing fake news from buying adsFacebook will try to stem the spread of fake news, even if it means cutting off some revenue. Facebook will block Pages that repeatedly...
Fahad HAug 24, 20171 min readFacebook culls 17 types of posts that Pages can no longer boost as adsFacebook is curtailing the types of organic posts that Pages can convert into ads as it looks to make the purpose of its ads more...
Fahad HAug 17, 20172 min readFacebook will penalize fake videos in latest news feed algorithm updateHowever you feel about videos that play automatically, clicking on what appears to be a video only to find out that it’s a hyperlinked...
Fahad HAug 10, 20173 min readFacebook debuts Watch, its home for original showsFacebook is ready to premiere its attempt to take on YouTube. Facebook announced on Wednesday that it will begin rolling out a revamped...
Fahad HAug 9, 20172 min readFacebook bans advertisers, Pages that disguise links violating its rulesFacebook continues to crack down on the shady side of its social network. On Wednesday, Facebook announced that it has started fighting...
Fahad HAug 8, 20172 min readFacebook looks to clean up Audience Network with higher standard for counting clicksFacebook continues to try to ease advertisers’ concerns with ads running across its Audience Network ad network. After appraising...
Fahad HAug 4, 20171 min readWhat Facebook’s (reported) video chat device could mean for its ad businessFollowing a Bloomberg report, we reported Tuesday that Facebook is working on a couple of consumer hardware devices that could have a...
Fahad HJul 25, 20172 min readEuropean regulators turning up the heat on Facebook, other social sites to modify termsGoogle’s recent $2.7 billion antitrust fine in Europe had a material impact on its quarterly earnings. The possibility of additional...
Fahad HJul 19, 20172 min readFacebook plans to start testing Instant Article subscriptions as soon as OctoberFacebook’s Instant Articles format may not be the revenue rainmaker that publishers had hoped for, but the company is readying another...
