Facebook tests downvoting as it learns how to gauge meaningful engagement on Page posts
Facebook is testing a Reddit-style downvoting option on comments on public Page posts, seemingly as a way to learn what qualifies as...
Facebook is testing a Reddit-style downvoting option on comments on public Page posts, seemingly as a way to learn what qualifies as...
Facebook is willing to take a hit to its wallet to make sure its users don’t. Facebook will ban all ads promoting cryptocurrency in an...
Facebook was well-intentioned when it launched its Messenger Kids app for children under 13 last year. It’s ad-free, designed to be...
Weeks after Facebook announced that it would de-prioritize news from publishers in people’s News Feeds, the company continues to announce...
Two years after Facebook dropped its branded content restrictions and rolled out a branded content tagging system, the number of organic...
Facebook is losing its marketing boss at an inopportune time for its brand. Facebook CMO Gary Briggs is retiring more than four years...
News Corp Executive Chairman Rupert Murdoch has long been critical of Google and online content aggregators in general. He sees them as...
New Year’s resolutions typically adhere to some form of self-improvement. People pledge to stop smoking, stop drinking soda, stop...
The ways in which Facebook’s advertising tools can be misused — and the fact that Facebook doesn’t guard them against such misuse —...
Facebook’s effort to combat fake news isn’t working. So the company is trying a different tact. Almost exactly a year ago Facebook...
Facebook announced today that it will be using face recognition technology to help users manage their identity on the platform by letting...
Facebook will begin testing a six-second pre-roll ads hub next year, the company announced on Thursday, confirming earlier reports....
Despite Facebook CEO Mark Zuckerberg’s long-held stance against pre-empting videos with advertising, Facebook plans to test out pre-roll...
More businesses are looking to do business through Instagram. More than 25 million marketers have switched their Instagram accounts to...
Tell me if you’ve heard this one before: Facebook is disabling some ad-targeting options because it’s been revealed how those those...
Over the past year, Facebook’s advertising business has been derided for many reasons. For being used by Russian entities to attempt to...
As the Federal Trade Commission begins to crack down on creators for improper branded-content disclosures, Instagram wants to keep its...
Facebook has informed advertisers that the company has discovered two new measurement errors. The latest errors mark the 11th and 12th...
Neither political controversies nor measurement mishaps nor its own execs’ warnings have slowed Facebook’s advertising machine. Before...
Twitter isn’t the only social network making its ads more transparent in the wake of the Russian election ads controversy. Facebook will...