Facebook is releasing its automated lead generation feature for Messenger, which was first announced in May to all advertisers. The new...

Political advertisers on Facebook required to include EIN or FEC numbers. Facebook has updated its ad policies for political advertisers...

Last month, Marketing Land talked to multiple marketers who reported a noticeable uptick in ad load on Instagram, with ads accounting for...

This is the latest installment of our series focused on the ways social platforms and ad strategies are evolving. Instagram advertisers...

Recently, a colleague mentioned that she had noticed a significant surge in the number of Instagram ad placements. Conducting a quick...

Facebook earned $16.6 billion in ad revenue for the second quarter of 2019, a 28% increase year-over-year. Facebook CFO David Wehner said...

Instagram announced Wednesday that it is introducing ads in its Explore tab, the section where users can browse content and discover new...

Facebook announced it is launching a financial subsidiary in 2020 called Calibra that will include a digital wallet offered as a...

Mary Meeker Internet Trends Report – Source: Hootsuite & WeAreSocial Digital 2019 report (1/19). Mary Meeker has released her annual...

Facebook has rolled out a new Study from Facebook marketing research program that involves users downloading an app to collect data from...

Instagram is rolling out branded content ads to all advertisers, making it possible for brands to create ads using organic posts from the...

Instagram has named Justin Osofsky as its new COO. The head of Instagram Adam Mosseri announced the Osofsky’s new role in an Instagram...

Facebook is introducing new ad options for mobile gaming advertisers, now making rewarded video and playable ads for game apps available...

Customer service software provider Zendesk announced Wednesday it had acquired Smooch Technologies, a messaging platform focused on...

Instagram launched a new @shop account managed by an internal team that curates shoppable posts from across the app. “Content featured on...

Facebook is rolling out a series of new tools aimed at small and mid-sized businesses on Tuesday, three days into Small Business Week: an...

Once upon a time, influencer marketing was reserved for brands putting their products in the hands of high-profile public figures and...

Messenger’s new lead gen template. Messenger is rolling out two new features for businesses: lead generation templates and an appointment...

Facebook advertisers promoting housing, employment or credit offers will no longer be able to target ads by age, gender or ZIP code. The...

Why you should care Instagram has been committed for some time now to making its platform more e-commerce friendly. With the launch of an...