Facebook will now show offer codes while on a brand’s site and save them to a new Offers tab. When Facebook introduced Offers in February...

Twin Design / Shutterstock.com A little over a year since announcing Facebook would support vertical videos, the social network is making...

Facebook didn’t pony up $22 billion for WhatsApp just for its messaging app. Facebook was exchanging one type of currency for another...

Facebook dropped its hard and fast 20 percent text limit for ad images. During that now-lapsed policy, ads with more than 20 percent text...

Two days ago, Facebook said that it was improving user control over ads but also going to block ad blocking software on the desktop. The...

Instagram’s direct-response advertising business was born a year ago with a silver spoon in its mouth. Its parent company, Facebook, had...

Alexey Boldin / Shutterstock.com Facebook cares about consumer choice until that choice conflicts with its business. On the one hand,...

Instagram has brought a ringer to its recently escalated rivalry with Snapchat. To give its new Stories product more than a fighting...

Adgorithms’ visualization of Albert Ad and marketing platforms are becoming so intelligent, one imagines a near future where marketers...

One topic dominated Facebook’s second-quarter earnings call on Wednesday. Not the company’s monster quarter. Not video. Not Facebook...

Facebook is growing the amount of money it makes per person using its service twice as fast as it’s getting new people to use its service...

Self-serve search and social campaign management platform AdStage launched a new reporting solution on Tuesday to help marketers create...

Whether it’s performance-driven advertising, awareness or engagement you’re seeking, Facebook undoubtedly offers the best targeting...

Brands big and small have deployed Facebook Ads. They can come up with an inspirational post to help their fans start their mornings....

Tumblr is in a bad way. Three years after Yahoo bought the company in a $1.1 billion deal, the social network is having such a hard time...

Sometimes mobile app developers might be better off burning their money than spending it on an app install ads. Sure, the ads may get...

It’s that time of year again… well, almost. For e-commerce folks, now is the time to start thinking about the holidays. Let’s take a look...

As video is expected to bring in over $10 billion in digital ad revenue this year, according to eMarketer, publishers see video as the...

The trend of ad-free Facebook Pages continues. Facebook has started testing another redesign of its desktop Pages that omits the ads that...

Facebook earlier this year launched its Canvas ad product, and let’s face it — it’s pretty well done. In case you missed the fanfare,...