Facebook is releasing its automated lead generation feature for Messenger, which was first announced in May to all advertisers. The new...

Political advertisers on Facebook required to include EIN or FEC numbers. Facebook has updated its ad policies for political advertisers...

Facebook’s Special Ad Category in Ads Manager Facebook announced on Monday it is now requiring all U.S.-based housing, employment and...

Last month, Marketing Land talked to multiple marketers who reported a noticeable uptick in ad load on Instagram, with ads accounting for...

Playable Ads Preview tool lets users know if the call-to-action is not implemented correctly. Facebook has launched a Playable Ads...

Facebook is rolling out an Off-Facebook Activity tool that allows users to see a summary of the apps and websites that have shared their...

This collection of social media marketing and new hire announcements is a compilation of the past week’s briefs from our daily Marketing...

Facebook is adding the same Special Ad Category field it rolled out in Ads Manager in July to its Marketing API next month. The update,...

This is the latest installment of our series focused on the ways social platforms and ad strategies are evolving. Instagram advertisers...

This time last year, Instagram ad spend growth was skyrocketing, with reports the platform was seeing four times the rate of ad spend...

Facebook’s new Ads Manager continues to roll out to more advertisers. As early as February, there were reports Facebook was updating its...

A steady stream of surveys and anecdotal evidence indicates Americans are less trusting and engaged with Facebook since the Cambridge...

Facebook announced Tuesday that it will be removing thousands of outdated and infrequently used interest targets such as old movie and...

Facebook has been testing ads in its search results for more than six months, but only with a select few advertisers. Now that test is...

Recently, a colleague mentioned that she had noticed a significant surge in the number of Instagram ad placements. Conducting a quick...

Facebook earned $16.6 billion in ad revenue for the second quarter of 2019, a 28% increase year-over-year. Facebook CFO David Wehner said...

Facebook is making changes to the aspect ratio for posts and ads in its mobile News Feed. Beginning August 19, posts and ads in the...

Back to school shopping is in full swing, which means the holiday shopping season is right around the corner. One in five U.S. consumers...

Facebook is introducing new details to its “Why I’m seeing this ad” feature for users. It now shows the interests and categories used to...

Facebook announced on Tuesday it has made ranking updates to its News Feed algorithm, aiming to reduce posts that contain exaggerated or...