Fahad HOct 17, 20173 min readFacebook acquires teen-centric polling app tbh and all its valuable dataFacebook continues to grapple with its teen problem. Four years ago, Facebook’s then-CFO David Ebersman admitted that the social network...
Fahad HNov 18, 20162 min readFacebook shuts down Atlas ad server because it doesn’t serve ad salesFacebook’s ad-tech strategy grows ever more insular. Facebook has decided to stop operating its Atlas ad server but will continue to run...
Fahad HAug 25, 20163 min readFacebook paid $22 billion for WhatsApp’s user data, and now it’s getting itFacebook didn’t pony up $22 billion for WhatsApp just for its messaging app. Facebook was exchanging one type of currency for another...
Fahad HMar 25, 20152 min readLiveRail To Power All In-App Ads On Facebook Audience Network, Support App Video AdsFacebook CEO Mark Zuckerberg told the audience at the company’s annual F8 developer conference that native ads now account for more than...
Fahad HMar 25, 20151 min readTheFind Tells Partners New Focus Is All About Facebook Product AdsA little over a week after announcing its acquisition by Facebook, TheFind has begun notifying businesses about where its new focus will...
Fahad HMar 23, 20157 min readWhy Facebook Buying TheFind Could Be Huge For Retailers, And FacebookFacebook has long struggled to get an e-commerce hook to work on the platform. Users spend hours a day on Facebook, but the contention...
Fahad HSep 29, 20142 min readFacebook Launches Atlas, Extending Ad Serving Reach Across The WebOver the past few months, there have been a variety of stories about how Facebook intends to challenge Google across the internet using...
Fahad HSep 23, 20142 min readFacebook’s Ad Network Challenge To Google Coming Next WeekDenys Prykhodov / Shutterstock.com According to the Wall Street Journal, Facebook will roll out its web-wide, cross-platform ad network...
Fahad HAug 26, 20142 min readAtlas Part Of Facebook Attack On Google Display DominanceFacebook has been building toward a full-blown challenge of Google’s Display Network (often still called AdSense). It now appears that...
Fahad HAug 25, 20143 min readOculus Goggles To Usher In Era Of “The Virtual Web”If “Web 1.0” and “2.0” are the PC internet and “Web 3.0” is mobile, then “Web 4.0” might be the VR web. Much in the same way that Apple’s...
Fahad HJun 30, 20142 min readGoogle’s Answer To Facebook’s Oculus Rift Is Cheap “Cardboard”blown away when I recently strapped on the Oculus Rift headset and experienced the potential of virtual reality (VR). Facebook saw that...
Fahad HMay 28, 20141 min readFacebook To EU: Please Review Our WhatsApp DealUsually, companies don’t want to be subjected to regulatory scrutiny. However this time, it appears, Facebook is actively soliciting...
Fahad HApr 24, 20142 min readFacebook Steps Into Fitness Tracking With Moves App AcquisitionMoves fitness app, announced the start-up in a blog post. The latest app to join the Facebook portfolio, Moves tracks user’s daily...
Fahad HMar 25, 20142 min readFacebook Buys Virtual Reality “Platform Of Tomorrow” Oculus For $2 Billion In Cash And Sannounced this afternoon that it was acquiring Oculus — the company behind the Oculus Rift virtual reality (VR) gaming headset and...
Fahad HMar 5, 20143 min readWhat Does The WhatsApp Deal Mean For Brands?Unless you’ve been hiding under the digital equivalent of a rock, or perhaps living in China, it’s almost certain that you’ve heard by...
Fahad HFeb 19, 20142 min readShrewd Or Desperate: Facebook To Buy WhatsApp For $19B In Cash And Stocka stock transaction: $12 billion in Facebook shares and $3 billion more to retain WhatsApp employees over four years after closing. (It...
Fahad HOct 14, 20131 min readFacebook Buys Israeli Mobile Analytics Company Onavoacquired Israeli startup Onavo. TechCrunch first reported the news, which was confirmed by a company blog post. The acquisition price...
Fahad HAug 13, 20132 min readWith Acquisition Facebook Now Speaks “Jibbigo”acquired Mobile Technologies (MT) and its translation app “Jibbigo.” There are a wide range of potential applications of the technology...
Fahad HJul 22, 20131 min readFacebook Feature Phone App Crosses 100 Million ThresholdFacebook for Every Phone. It launched in July 2011 and was the product of the company’s acquisition of Snaptu. This morning, the company...
Fahad HJun 24, 20132 min readGoogle’s $1 Billion Waze Acquisition To See Antitrust ReviewIn addition, Waze becomes one fewer potential mapping challenger in the marketplace. According to the Wall Street Journal, the FTC “is...
