Facebook acquires teen-centric polling app tbh and all its valuable data
Facebook continues to grapple with its teen problem. Four years ago, Facebook’s then-CFO David Ebersman admitted that the social network...
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Facebook shuts down Atlas ad server because it doesn’t serve ad sales
Facebook’s ad-tech strategy grows ever more insular. Facebook has decided to stop operating its Atlas ad server but will continue to run...
Facebook paid $22 billion for WhatsApp’s user data, and now it’s getting it
Facebook didn’t pony up $22 billion for WhatsApp just for its messaging app. Facebook was exchanging one type of currency for another...
LiveRail To Power All In-App Ads On Facebook Audience Network, Support App Video Ads
Facebook CEO Mark Zuckerberg told the audience at the company’s annual F8 developer conference that native ads now account for more than...
TheFind Tells Partners New Focus Is All About Facebook Product Ads
A little over a week after announcing its acquisition by Facebook, TheFind has begun notifying businesses about where its new focus will...
Why Facebook Buying TheFind Could Be Huge For Retailers, And Facebook
Facebook has long struggled to get an e-commerce hook to work on the platform. Users spend hours a day on Facebook, but the contention...
Facebook Launches Atlas, Extending Ad Serving Reach Across The Web
Over the past few months, there have been a variety of stories about how Facebook intends to challenge Google across the internet using...
Facebook’s Ad Network Challenge To Google Coming Next Week
Denys Prykhodov / Shutterstock.com According to the Wall Street Journal, Facebook will roll out its web-wide, cross-platform ad network...
Atlas Part Of Facebook Attack On Google Display Dominance
Facebook has been building toward a full-blown challenge of Google’s Display Network (often still called AdSense). It now appears that...
Oculus Goggles To Usher In Era Of “The Virtual Web”
If “Web 1.0” and “2.0” are the PC internet and “Web 3.0” is mobile, then “Web 4.0” might be the VR web. Much in the same way that Apple’s...
Google’s Answer To Facebook’s Oculus Rift Is Cheap “Cardboard”
blown away when I recently strapped on the Oculus Rift headset and experienced the potential of virtual reality (VR). Facebook saw that...
Facebook To EU: Please Review Our WhatsApp Deal
Usually, companies don’t want to be subjected to regulatory scrutiny. However this time, it appears, Facebook is actively soliciting...
Facebook Steps Into Fitness Tracking With Moves App Acquisition
Moves fitness app, announced the start-up in a blog post. The latest app to join the Facebook portfolio, Moves tracks user’s daily...
Facebook Buys Virtual Reality “Platform Of Tomorrow” Oculus For $2 Billion In Cash And S
announced this afternoon that it was acquiring Oculus — the company behind the Oculus Rift virtual reality (VR) gaming headset and...
What Does The WhatsApp Deal Mean For Brands?
Unless you’ve been hiding under the digital equivalent of a rock, or perhaps living in China, it’s almost certain that you’ve heard by...
Shrewd Or Desperate: Facebook To Buy WhatsApp For $19B In Cash And Stock
a stock transaction: $12 billion in Facebook shares and $3 billion more to retain WhatsApp employees over four years after closing. (It...
Facebook Buys Israeli Mobile Analytics Company Onavo
acquired Israeli startup Onavo. TechCrunch first reported the news, which was confirmed by a company blog post. The acquisition price...
With Acquisition Facebook Now Speaks “Jibbigo”
acquired Mobile Technologies (MT) and its translation app “Jibbigo.” There are a wide range of potential applications of the technology...
Facebook Feature Phone App Crosses 100 Million Threshold
Facebook for Every Phone. It launched in July 2011 and was the product of the company’s acquisition of Snaptu. This morning, the company...
Google’s $1 Billion Waze Acquisition To See Antitrust Review
In addition, Waze becomes one fewer potential mapping challenger in the marketplace. According to the Wall Street Journal, the FTC “is...
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