
Using shopping assistants to fill your shopping carts, online
This year, I decided to up my Black Friday and Cyber Monday game by researching my purchases in advance, so I knew exactly what deals to...

[Podcast] Marketing Land Live #37: Inside holiday e-commerce trends with Joleen Wroten of 360pi
Black Friday and Cyber Monday are still terms the retail industry uses regularly, but they’re less of an event this year. Amazon and...

Amazon launches its Amazon Go grocery, where you just take things from the shelves and walk out
The evolving merger of physical retailing and online commerce took another step forward today, with Amazon’s announcement of the launch...

Lessons learned from Black Friday and Cyber Monday: Retailers must be open to change
Black Friday took place on a single, in-store day. Today, driven by online shopping’s steady growth and inherent flexibility, Black...

3 coupon affiliate myths it’s time to stop blindly believing
Nevertheless, shoppers now expect coupons and deals to be readily available for their online shopping. In fact, according to research...

Simple steps to addressing your one-time buyer problem
After months of planning your marketing strategy for Black Friday and beyond, the holiday shopping season is finally here in full swing....

Social media, the subscription economy and the new face of retail
If you’re an impulsive person, online shopping might be your best friend, worst enemy or a little bit of both. In the past year in the...

The shifting social landscape of Black Friday & Cyber Monday
holiday season is approaching, and along with it comes the busiest time of the year for retailers around the globe. Black Friday — the...

Black Friday and beyond: Mobile strategies that keep on giving
With Black Friday and the holiday shopping season around the corner, retailers are hoping for a fourth quarter that’s good to them,...

Ready for Black Friday 2016? 3 critical e-commerce SEO configurations that help you avoid common iss
With the most important season for online retailers coming, it’s critical to make sure that your online store is optimized so you’re...

7 omnichannel marketing tips to attract holiday shoppers
holiday retail season. Holiday spending is expected to reach record levels since the Great Recession — increasing 10 percent since the...

4 marketing innovations headed to brick-and-mortar retail in 2017
continue to grow, and brick-and-mortar retailers are feeling the heat. There’s plenty of evidence pointing to their survival, so why the...

Survey: 30% of Prime members order from Amazon every week
Jeramey Lende / Shutterstock.com Amazon Prime members are wrapped around the e-commerce giant’s proverbial finger. New data from...

Why are retailers spending more money for the same number of eyeballs?
The e-commerce industry spends more on digital advertising than on any other vertical. By the end of 2016, digital ad spend will total...

Pinterest & Snapchat: 12 tips to dial in your visual ads
If you’re not using all the tools in Facebook’s ROI kit in the next few weeks through the busy holiday shopping season, you don’t have...

Email as a service: Bridging the gap between digital marketing and brick-and-mortar experiences
Believe it or not, email as a service exists. And for the right brands, it’s opening the door to opportunities that bridge the gap...

3 techniques to boost holiday CLV with advanced segmentation
over $655 billion during the holidays. For the retail industry, the holiday season is a sure-fire source of new customers. New customers...

At Amazon.com, Black Friday began today
Your calendar says it’s Tuesday, November 1. Never mind that. As far as Amazon.com is concerned, Black Friday starts today. Yep, the...

Instagram tests shopping outside of ads with 20 retailers in the US
Ever seen a brand post a photo of a shirt on Instagram and thought, “I want that. How can I get it?” But then realized in order to get...
























