Retail is better off without Black Friday
Black Friday and Cyber Monday. The long hours, the crazy promotional changes held tight to the chest like the president’s nuclear...
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How on-site search can drive holiday revenue & help e-commerce sites compete against major reta
This holiday season is set to break a new record, with online sales reaching beyond $100 billion, according to Adobe’s recent...
Holiday marketing tips from a holiday shopper
I’m not sure which I like more: shopping or digital marketing. For people like me, the holidays make for a pretty great time to be a...
Google Manufacturer Center for product data expands scope, launches API
Launched in 2015, Google Manufacturer Center was designed to be a central repository for the product data that powers Google Shopping...
Amazon owned nearly 1/3 of all online sales during Cyber Monday
Reports from last week showed Amazon earned the most Black Friday and Cyber Monday mentions online. It’s now confirmed the e-commerce...
Singles Day was a global shopping phenomenon, but will US marketers hop on board?
picking up steam in North American markets, too. The holiday shopping season has become increasingly competitive, with brands fighting...
Marketing in a distracted, digital world
In today’s world, digital media is so pervasive that it’s no longer considered unique; it’s a way of life. Virtually everyone has a...
Already the owner of Prime Day, Amazon dominates Black Friday & Cyber Monday mentions
In addition to being the exclusive owner of Prime Day, Amazon also has a stranglehold on Black Friday and Cyber Monday when it comes to...
Shopify meets call tracking
As we enter the 2020s, e-commerce is set to generate more than $480 billion in the US and nearly $2 trillion globally. And while Amazon...
Cyber Monday brings in a record $6.59B in online sales, with $2B coming from mobile
Cyber Monday’s results are in, and according to Adobe, yesterday was the largest online shopping day in history, bringing in $6.59...
Black Friday by the numbers: Another year of e-commerce records
Across the board, the numbers now in from several reports point to a strong online kick-off to the holiday shopping season. After...
Peloton & Mizzen+Main share their online retail strategies for Black Friday & Cyber Monday
Tomorrow kicks off the start of the biggest shopping weekend of the year. By Adobe’s reports, it may very well be part of the most...
Extending the promotional power of packaging: Technology as the new frontier
Think outside the bottle if you’re a craft brewer or winery, think outside the carton or jug if you’re a laundry detergent maker, and...
91% of shoppers surveyed by Deloitte plan to shop online this holiday weekend
According to the latest holiday shopping survey from Deloitte, 91 percent of the people who said they would be shopping this holiday...
Time is running out: Engage those holiday shopping stragglers
Black Friday, and all your plans are in place, or you may have just survived it. Either way, congratulations — you can take a deep...
Deck the halls with boughs of data
losses in revenue and iconic real estate, their shoppers are leaving behind the shopping sprees of Christmas past in favor of the...
Is holiday retail still king? 4 ways to get smarter about holiday marketing
holiday season is upon us, and the retail landscape is changing yet again. While the traditional holiday season has always been a cash...
Holiday e-commerce revenue will surpass $100B, according to Adobe
According to Adobe, online sales will reach $107.4 billion, with the largest online shopping day of the year to occur Cyber Monday,...
Pinterest adds custom QR-like codes for businesses, more shoppable pins
I AM NIKOM / Shutterstock.com With more than 300 million visual searches performed on Pinterest each month, the company is looking to...
How customer identity brings the ‘wow factor’ back to Black Friday
Black Friday shoppers makes end-of-season college football matchups seem tame. This year, however, looks to be a real game-changer for...
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