4 Data-Driven Tips For A Successful Mobile Marketing Plan
With the 2013 mobile e-commerce market valued at $43 billion and mobile traffic making up nearly 50% of site visits in the first quarter...
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The New Shopper Marketing Paradigm, Part 2: Measuring Impact For Product Brands
Consumer product marketers have long had to operate under the assumption that direct sales attribution, while an ultimate goal, is...
Infographic: Using User Generated Content To Boost Sales
If you do online retail, you probably know all about SEO, SEM and other acronyms. But how about UGC: user generated content? UGC might be...
Apple Beats Staples: Ranks No. 2 On Internet Retailer’s List Of E-Commerce Sales Leaders
The report claims Apple’s leap into the No. 2 position is a result of Internet Retailer’s recent decision to include Apple’s online...
Amazon’s Cart Gets More Mobile: Now Add To #AmazonCart While Browsing Twitter
Reply with #AmazonCart to add the Banana Slicer to your Cart! http://t.co/B39jFZITc0 pic.twitter.com/CT81jLUE1M — Amazon (@amazon) May 5,...
Google’s Same-Day Delivery Pilot Goes Bi-Coastal
now available on both coasts. Consumers in Manhattan and the West Los Angeles area can turn to Google to get items from local shops...
E-commerce Q1 2014 Revenue Up 11% Since Last Year
Tracking online and offline retail revenue, the report showed online retail revenue has experienced a steady incline since 2000: At the...
Frictionless Mobile Commerce: 5 Examples Of Companies That Are Leading
In 2000, MIT professors Erik Brynjolfsson and Michael D. Smith published a paper titled, Frictionless Commerce? A Comparison of Internet...
The New Shopper Marketing Paradigm: Centering On The Shopper
Shopping has undergone a revolution, and it is still changing. It started with an Internet bookstore and an online swap meet introducing...
Study: Retail Website Page Load Times Are 47% Slower Than 2 Years Ago
Analyzing the top 500 retail websites, Radware’s Ecommerce Page Speed and Web Performance State of the Union report found the median load...
Researchers Say Online Sales Tax Caused 10% Drop In Amazon Purchases
Bloomberg.com reported on “The Amazon Tax” study which tracked the spending habits of 245,000 households that had spent at least $100 on...
You Need More Than Just Google Analytics To Succeed Online
If you want your online business and campaigns to succeed, Google Analytics will not meet all of your measurement needs. That may seem...
3 Tips to Get Your Affiliate Network Working For You
Times are tough for affiliates. The above figures come from The Custora Pulse, a free US e-commerce industry benchmark, aggregating...
Report: February E-commerce Sales Up 10% Over Last Year, Outperforming US Retail Sales
The growth in online sales represents a significant increase compared to overall US retail sales which Custora says grew a meager 1.5...
As Mobile Revolutionizes Commerce, How Marketers Are Taking Advantage
How many of your daily tasks would be nearly impossible (or at least more difficult) without mobile devices, e-mail and the internet?...
Putting The “R” Into E-Tail: Adopt A Holistic Retail Marketing Approach
There are a few “signs of the times” that most retailers would agree on: Online sales as a percentage of total sales is growing for all...
Conversion Optimization Guide For E-Commerce Shopping Carts
E-commerce websites come in all shapes and sizes, but they all have one thing in common: the shopping cart. For something that is so easy...
E-commerce Sales Up 8% In January, With 20% Of Mobile Orders Happening On An Android
US e-commerce sales were up eight percent this January over January 2013. While combined offline and online transactions were down 0.4...
Rise Of The Real-Time Inbox: The Opportunity For Email Marketers In 2014
Before the advent of the internet, marketers relied on snail mail to reach audiences in mass quantities, not knowing for certain whether...
Fancy.com Screenshot Shows How Twitter E-Commerce Might Work
Re/code broke the news this afternoon of a program called Twitter Commerce and reported that Fancy.com would be at least one of the...
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