
Report: Conversion & Add-To-Cart Rates Have Been Declining For A Year
With the exception of a fourth quarter holiday bump, conversion rates and add-to-cart rates have been falling over the past year,...

Buyer Behavior Trends Driving The Digital Shift Toward Mobile
Buyer behavior is rapidly changing and forcing brands across all verticals to adjust and conform to the interactive world. Nearly every...

Connexity Buys PriceGrabber In CSE Consolidation
Comparison shopping engine, Connexity, is expanding with the acquisition of PriceGrabber, another comparison shopping engine and retail...

Borderless E-Commerce: Enter New Markets With Ease
It’s no secret that global e-commerce is growing rapidly. Current e-commerce statistics state that 40 percent of worldwide Internet users...

Facebook & Shopify Are Expanding Their Buy Button Testing
Remember the Facebook Buy button? Amid recent news of Pinterest and Google joining the e-commerce land rush, you could be excused for...

Report: Mobile Now Accounts For 22% Of All Email-Generated Revenue & 45% Of All Email Clicks
Mobile email revenue is continuing to rise, up 12 percent in Q1 2015 over Q4 2014 according to Yesmail’s latest quarterly email marketing...

10 Best Practices To Winning In Digital Retail (E-Retail)
Last summer, I wrote about Google’s biggest fears — native and e-retail search. Given the latest predictions around Google’s Buy Now...

Amazon Gets Visual With Stream, A Pinterest Style Shopping Experience
As the online shopping environment has shifted to a more visual experience, and it seems that the industry’s largest name, Amazon, has...

U.S. E-commerce Retail Sales Hit $261B In 2013, Annual Census Data Shows
E-commerce sales for U.S. retailers grew 13.6 percent to $261 billion in 2013, up from a revised $229 billion in 2012, according to the...

Google Confirms “Buy” Button Is Coming To Search Ads
Google has just confirmed the report that it will enable “buy now” buttons on some mobile ads. In an interview at Re/Code’s Code...

E-Commerce Platform Granify Lands $7 Million Series A Funding
Granify, an e-commerce conversion platform based in Edmonton, Alberta, has announced a U.S. Series A funding round of $7 million. The...

EBay’s New Promoted Listings Ads: Sellers Pay Only When Users Buy
On Monday, eBay announced the launch of Promoted Listings. EBay Store sellers can promote their products within related search results....

Fashion Brand Targets Digital Savvy Shoppers With Street-View-Powered Mobile App
The brand and agency worked with China’s Tencent Maps to create a a customized, street-view-powered mobile app that highlighted Me &...

Retailers, Google Shopping Ads Are Coming To YouTube
Google is launching an extension of product listing ads on YouTube with TrueView for Shopping ads on desktop and mobile. Google is...

Automattic, WordPress’ Parent Company, Moves Into E-Commerce With WooThemes Acquisition
Automattic, the parent company of WordPress, has announced its acquisition of WooThemes, the maker of popular blog themes and an even...

3 Overlooked Retargeting Strategies For Retailers
“The future is already here — it’s just not very evenly distributed.” –William Gibson. While Gibson was talking about the relationship...

What Amazon’s Entry Into The Home Services Business Means For Local Marketing
Amazon recently launched Amazon Home Services, a new marketplace for local businesses to sell professional services to customers. Using...

Bigcommerce Rolls Out Enterprise E-Commerce Platform To All
Bigcommerce has announced the general availability of Bigcommerce Enterprise, its e-commerce platform geared toward high-volume...

Bigcommerce Acquires Zing To Expand Omnichannel Retail Capabilities
Bigcommerce this week announced its acquisition of the mobile retail tech company Zing in a move that will expand the former’s...