
Microsoft acquires e-commerce advertising vendor PromoteIQ
PromoteIQ, a leading vendor marketing technology, providing targeted ad capabilities to its customers, has been acquired by Microsoft....

Ready for the holidays? 1 in 5 US consumers starts holiday shopping in October or earlier
Back to school shopping is in full swing, which means the holiday shopping season is right around the corner. One in five U.S. consumers...

Prime Day sales topped Amazon’s Black Friday, Cyber Monday — combined
This year’s two-day Prime Day event has come to a close, and Amazon reported it was the biggest shopping event in its history. Prime Day...

Report: Amazon Prime Day isn’t just for Prime members any more
Amazon’s days of owning the biggest shopping day(s) of the summer may be numbered. Large retailers, companies with more than $1 billion...

Three reasons PPC campaigns fail that nobody seems to care about
Google “how to make your PPC ads convert better” and your search results will be littered with blog posts like this: Don’t worry, they’ll...

The top retailer marketing strategies to compete with Amazon Prime Day
Since launching in 2015, Amazon’s Prime Day sale has claimed its place as an industry-wide shopping holiday, generating record-breaking...

Martech vendors, retail marketers share martech predictions for Amazon Prime Day
With Amazon Prime Day just around the corner, retailers and e-commerce platforms are revving up their martech stacks to support digital...

Chrome lets users pay with credit cards saved in their Google accounts
Signed-in Chrome users can now use payment methods that are saved to their Google accounts during the checkout process, Google announced...

GetResponse adds new webinar features, integrations with e-commerce, online payment and Facebook Ads
GetResponse, an inbound and outbound marketing platform, has announced expanded capabilities, including webinar support, e-commerce...

Amazon’s new “Counter” service lets customers pick up packages in staffed retail locations
Amazon announced on Thursday the launch of Counter, a new network of staffed pickup points at which customers can retrieve their Amazon...

Shopify introduces Apple Business Chat integration for its mobile messaging app
Shopify is integrating the Apple Business Chat platform into its Shopify Ping mobile app, making it possible for merchants to manage...

Amazon Prime Day, summer’s ‘Black Friday’, becomes 2-day sale
Amazon Prime Day, which began four years ago as a tool to drive Prime memberships, has become as hotly anticipated as “Black Friday.” For...

Why Meeker sees e-commerce, digital ad revenues slowing down
New data from famed internet analyst Mary Meeker suggests online advertising and e-commerce growth may be slowing, but that doesn’t make...

Shopify launches machine learning powered network for US merchants
This week, Canadian e-commerce platform Shopify launched its brand new Shopify Fulfillment Network for US-based merchants. The new...

7 steps to a successful website launch
Whether it’s a campaign kickoff or a completely new site, how smoothly a website launch goes is a great barometer of your team’s overall...

Consumer study finds ‘personalization’ lowest on long list of retailer considerations
A widely accepted idea among retail technology providers is: consumers crave personalization. However, in a new study, Deloitte finds...

SEMrush expands to Amazon with Sellerly for product page testing
SEMrush is a popular competitive intelligence platform used by search marketers. The company, recently infused with $40 million in...

Google bringing new Shopping experience with personalization, local and better checkout to U.S. next
In late March, Google rolled out a redesigned shopping destination in France. That turns out to have been a preview of the new global...

Instagram launches @shop account to boost interest in shoppable posts
Instagram launched a new @shop account managed by an internal team that curates shoppable posts from across the app. “Content featured on...
























