Tune study: Overwhelming number of mobile users won’t pay even $1/year to avoid ads
Cover of the Tune study Some makers of ad-blocking software pitch the idea that the web was really meant to be a place where users...
Cover of the Tune study Some makers of ad-blocking software pitch the idea that the web was really meant to be a place where users...
The publisher’s rescuer has apparently arrived — and in a most unexpected form. A partnership between ad-blocking software provider...
Illustration by Flattr Adblock Plus taketh from publishers, and now the popular ad-blocking browser extension has a plan to giveth. The...
The IAB Tech Lab announced more on how it plans to execute its LEAN ads scoring system that will be used to evaluate ad experiences on...
Publishers using scripts to detect ad blockers may need consumer consent or risk violating European privacy law. This comes via the UK...
The cat-and-mouse game between publishers, advertisers and consumers may soon turn into an outright cat fight. A new global consumer...
With HTML5 finally supplanting Flash as the creative format of choice for online display ads, the Interactive Advertising Bureau (IAB)...
As ad blocking continues to gain traction among users, it’s a growing concern for publishers — though not yet an existential threat. The...
There is a lot of chatter in our industry about the negative effects of ad blocking. And while ad blockers present a serious concern for...
In what appears to be a first, traditional media has gone on the offensive against digital advertising. In a report called This is What...
In essence, just like many of the middle class in this country are shouting their frustration with the government through the vessel of...
A day after the IAB released a primer on ad blocking for publishers, Opera has launched “native ad blocking technology” in the developer...
“It was the best of times, it was the worst of times.” While this quote was made famous in the 19th century, perhaps no truer words can...
The IAB Tech Lab has published a primer for publishers about how to confront the growing challenge of mobile ad blocking. The report...
Ad blocking is an issue that’s not going away. Further evidence of this is that today the carrier Three, in the UK and Italy, announced...
My friend is a big fan of “The Daily Show.” He watches it almost every day on his computer, streaming it from the Comedy Central website....
The Google Play app store has removed a newly popular ad blocking app for the Samsung mobile browser. Adblock Fast, a mobile app in...
AdChoices is a failure. Yet the IAB recently touted the AdChoices icon/program as a great industry success. In that divide and disconnect...
Supply-side platform (SSP) AdSupply has issued a release version of its anti-AdBlock and Adblock Plus technology, for which the Culver...
The Chinese New Year is quickly approaching, and I am always curious to learn what the next 12 months might have in store based on...