Financial losses from ad fraud are finally hitting a slowdown, according to a report released Monday by the Association of National...

IAB Tech Lab has begun the process of replacing VPAID (Video Player Ad Interface Definition) with SIMID (Secure Interactive Media...

Brave Ads display as browser notifications. Brave, the browser created by Mozilla founder Brendan Eich, comes with built-in ad blockers...

Two new specs aimed at addressing ad fraud and increasing transparency from the buy-side of the digital advertising ecosystem are out for...

Waze announced Wednesday that its zero-speed takeover ad unit is now available programmatically via Google’s Display & Video 360 DSP. The...

EBay notified merchants and publishers Tuesday that it will be closing down its third-party ad network, the eBay Commerce Network (ECN),...

With Google and Facebook gobbling up more of the internet ad market this year, the rest of the players are left battling for a shrinking...

Over the past year, social community site Reddit has aggressively rolled out improvements to its ad offerings — introducing native...

DoubleVerify’s explanation of how bad actors resold in-banner ads as premium inventory. A mobile app ad fraud scheme involving banner ads...

IAB Tech Lab’s has released the final version of its app-ads.txt (Authorized Sellers for Apps) specifications. An extension of IAB Tech...

Google took down 2.3 billion “bad ads” in 2018, according to its annual report on actions it took to address policy violations on its ad...

Amazon Advertising has improved the user interface and functionality of its Demand-Side Platform (DSP), in keeping with its ambition of...

Image: Google With the aim of simplifying programmatic buying, Google Ad Manager will start transitioning publisher inventory to a first...

Verizon Media is replacing Flurry Monetization and ONE Mobile SDK with a new Verizon Ads SDK.  The company says the new SDK has been...

Walmart says its ready to start monetizing its shopper data and become a go-to ad network for retail manufacturers — both online and...

New responsive display ads combinations report now available. Now you can add YouTube video assets to Google responsive display ad (RDA)...

This week a group of privacy advocates took a shot at the Interactive Advertising Bureau (IAB) Europe, claiming that the industry trade...

Nielsen announced Thursday that it will acquire Sorensen Media as a step toward providing an end-to-end addressable TV ad delivery...

Digital ad spending in the U.S. will exceed traditional ad spending in 2019, according to a forecast out Wednesday by eMarketer. Much of...

A few weeks ago, media platform Hulu unveiled a new “non-intrusive, viewer-initiated” ad unit that plays when viewers pause the show...