
Hellmann’s #ReciTweet Campaign Offers Recipes To Fix “What’s In The Fridge”
We’ve all been there. Standing in front of our refrigerator, staring inside hoping something delicious will magically manifest itself....

Nissan Invites Facebook Fans To Crowdsource Customized Titan Pickup Truck
This week, Nissan is asking its Facebook fans to help build the “ultimate off-road capable full-size truck for the adventure of a...

Tabasco Responds To #notaste Tweets With Witty #addtaste Tweets
In a brilliant leveraging of a very popular hashtag, BBDO Belgium, on behalf of its client Tabasco, launched a Twitter campaign that...

Robot Circumvents Non-Existent Instagram API To Poke Fun At Your Friends’ Overshares
Here’s an interesting time-waster — and it’s not even for a brand! This campaign exists to allow Boston-based a&g Labs, the “innovation...

Beer Brand Invites Fans To Experience Exotic Locales With GPS Imprinted Bottle Caps
Mexican beer brand Pacifico is offering people the chance to experience its laid-back lifestyle with the a new campaign entitled Yellow...

Airline Takes Inflight Experience To The Streets And To Social Media
With a bit of guerrilla/ambient marketing, Air New Zealand has launched the #AirNZLondonReady Truck Tour which will make stops throughout...

McDonald’s GOL! App Turns Its Fries Into An Augmented Reality World Cup Game
The FIFA World Cup kicks off in Brazil next week, but McDonald’s has given soccer fans around the world a way to get in on the action...

These Very Human Toyota Prius’s Are #CarsThatFeel
Over in Sydney, Australia, they’re celebrating the Vivid Festival this week. It’s a celebration of light, music and ideas. Contributing...

Car Becomes DJ When Driven Atop Giant Record
The Smart Car For Two Electric Drive has three main benefits. Smooth acceleration, quiet drivability and an extra-small turning radius....

Domino’s ‘Steady Pizza’ to Eliminate #deliveryfail
Many agencies are getting into the whole product development thing. The poster child for this, of course, is the Nike Fuel Band. But...

Nutrition App Helps Kids Get Smart From Their Farts
In perhaps the most bizarre combination of witty-licious humor and entertaining education, Goodby Silverstein & Partners has created an...

Watch These Angry Animals Explode Out Of People’s Hungry Stomachs Alien-Style
Carmichael Lynch is out with some hilarious new work for Jack Links Jerky which illustrates how feelings of hunger can manifest...

Watch the Beautiful Ad This 14-Year-Old Girl Created For SmartyPants
Content. Brand advocacy. Teenage girls. What do these three things have in common? They were uniquely combined to create a wonderful...

Online Retailer Enlists ‘Drunk Dog’ To Hack Social Account, Leading To 100K New Buyers
Oh how the lemmings do follow. For Chinese luxury online retailer Glamour Sales, Fred&Farid had a little bit of fun with JCPenney-style...

Airport’s Addictive Instagram Game Nails Engagement & Branding Objectives
The Dutch are kicking butt marketing-wise these days. We have Pim De Koel explaining to Americans how cool Holland is in a series of...

Pantene Turns Product Protest Into Marketing Win
Over in Israel, 25% of women have curly hair and many of them use Pantene Perfect Curls hair cream to tame their manes. Due to a regional...

This RFID-Enabled Billboard Displays Cost Of A New Audi Based On Collected Trade-In Value
Some people might interpret this as an invasion of privacy. Others might appreciate that they’d have to take one less step when...

American Express- & Delta-Sponsored Instagram Game Aims to Raise Money For Non-Profit
American Express and Delta Airlines, with help from BoomBox Inc., have teamed to launch #GoTo, an Instagram-based social media game which...

Fat Tire Says Its Beer Pairs Well With People Rather Than Bikini-Clad Mud Wrestlers
Just to prove beer marketing isn’t always about barely-dressed women mud wrestling in a public square, Fort Collins-based New Belgium...
























