The 3 Forgotten Tactics of Content Marketing
First, I read this post from Seth Godin that made me think about the lost opportunity by many marketers, so focused on new media, that...
First, I read this post from Seth Godin that made me think about the lost opportunity by many marketers, so focused on new media, that...
First, I read this post from Seth Godin that made me think about the lost opportunity by many marketers, so focused on new media, that...
I read this announcement with pleasure about Hubspot’s recent investment from Google Ventures, Sequoia and Salesforce. Congratulations to...
I read this announcement with pleasure about Hubspot’s recent investment from Google Ventures, Sequoia and Salesforce. Congratulations to...
Here’s 10…how many do you have? Here we go… Selfish content marketing. People don’t care about you, they care about themselves. Create...
Here’s 10…how many do you have? Here we go… Selfish content marketing. People don’t care about you, they care about themselves. Create...
I participated in a prep call today for our South by Southwest panel called “Debating Brands Roles as Publishers” (Saturday, March 12th,...
I participated in a prep call today for our South by Southwest panel called “Debating Brands Roles as Publishers” (Saturday, March 12th,...
Had the pleasure of listening to Pawan Deshpande, CEO of HiveFire, yesterday at the Content Marketing Strategies conference (I will be...
Had the pleasure of listening to Pawan Deshpande, CEO of HiveFire, yesterday at the Content Marketing Strategies conference (I will be...
Yes, Angry Birds has hit the Pulizzi household. We love all the birds…red ones, yellow ones and even the blue ones that split into three...
Yes, Angry Birds has hit the Pulizzi household. We love all the birds…red ones, yellow ones and even the blue ones that split into three...
We started our latest press release on the launch of Chief Content Officer magazine (view issue here, subscribe here) with: “Print is...
We started our latest press release on the launch of Chief Content Officer magazine (view issue here, subscribe here) with: “Print is...
I had the strangest thing happen to me last week. I was talking to the lead on a big website project, and I asked him, “So what types of...
I had the strangest thing happen to me last week. I was talking to the lead on a big website project, and I asked him, “So what types of...
It’s great, right? We are all publishers and mini-media companies today. We all have the opportunity to create relevant and compelling...
It’s great, right? We are all publishers and mini-media companies today. We all have the opportunity to create relevant and compelling...
Open Rate Ranges From a low of about 8% open rate to a high of 45% open rate. The average open rates for decent enewsletters are mid- to...
Open Rate Ranges From a low of about 8% open rate to a high of 45% open rate. The average open rates for decent enewsletters are mid- to...