Fahad HJan 31, 20145 min readThink People Hate Marketing? Try the Right Content in the Right PlaceNeither of these things reflects reality. These are examples of perception bias. If you think honestly — really honestly — about how many...
Fahad HJan 30, 20146 min read5 Brand Marketing Efforts That Took Newsjacking to the Next Levelnewsjacking,” and you probably see it happening all the time in your Twitter feed. Popularized by marketer David Meerman Scott,...
Fahad HJan 30, 20146 min read5 Brand Marketing Efforts That Took Newsjacking to the Next Levelnewsjacking,” and you probably see it happening all the time in your Twitter feed. Popularized by marketer David Meerman Scott,...
Fahad HJan 25, 20142 min readWhere Are All the Content Strategists at?In this week’s edition, Robert and I talk about Contently’s funding increases, reveal the truth about Forbes’ valuation, discuss why TV...
Fahad HJan 25, 20142 min readWhere Are All the Content Strategists at?In this week’s edition, Robert and I talk about Contently’s funding increases, reveal the truth about Forbes’ valuation, discuss why TV...
Fahad HJan 18, 20142 min readWill Native Advertising Ultimately Become the Norm?In this week’s edition, Robert and I talk about what the future of content will look like when a trillion devices start talking to each...
Fahad HJan 18, 20142 min readWill Native Advertising Ultimately Become the Norm?In this week’s edition, Robert and I talk about what the future of content will look like when a trillion devices start talking to each...
Fahad HJan 11, 20142 min readContent Marketing: Dead Already?In this week’s edition, Robert and I talk about a “content marketing is dead” post, a big announcement about Kevin Spacey, and the...
Fahad HJan 11, 20142 min readContent Marketing: Dead Already?In this week’s edition, Robert and I talk about a “content marketing is dead” post, a big announcement about Kevin Spacey, and the...
Fahad HDec 14, 20133 min readClear Evidence that Content Marketing is a Force to Be Reckoned Withowned media strategies? Read on for our view of these, and other, key content industry issues that took shape this week. PNR: This Old...
Fahad HDec 14, 20133 min readClear Evidence that Content Marketing is a Force to Be Reckoned Withowned media strategies? Read on for our view of these, and other, key content industry issues that took shape this week. PNR: This Old...
Fahad HDec 8, 20134 min readUse Hashtags More Effectively in Your Social Media Content: 4 TacticsYes, life for this humble metadata tag would be mighty confusing. As it happens, hashtags can be confusing for content marketers, too. We...
Fahad HDec 8, 20134 min readUse Hashtags More Effectively in Your Social Media Content: 4 TacticsYes, life for this humble metadata tag would be mighty confusing. As it happens, hashtags can be confusing for content marketers, too. We...
Fahad HDec 7, 20132 min readBrand Journalism Expands, Content Marketing Spending RisesThis week’s show Download this week’s PNR: This Old Marketing Podcast. Our sponsor Upgrading to SlideShare PRO gives marketers the...
Fahad HDec 7, 20132 min readBrand Journalism Expands, Content Marketing Spending RisesThis week’s show Download this week’s PNR: This Old Marketing Podcast. Our sponsor Upgrading to SlideShare PRO gives marketers the...
Fahad HDec 3, 20136 min readContent Marketing for Nonprofits: Data, Insights, and Examples2014 Nonprofit Content Marketing Benchmarks, Budgets and Trends — North America report just hit the scene. In my world this is exciting...
Fahad HDec 3, 20136 min readContent Marketing for Nonprofits: Data, Insights, and Examples2014 Nonprofit Content Marketing Benchmarks, Budgets and Trends — North America report just hit the scene. In my world this is exciting...
Fahad HNov 30, 20132 min readNative Advertising and the Debate on Content Marketing as JournalismThis week’s show: Download this week’s PNR This Old Marketing Podcast. Our sponsor Upgrading to SlideShare PRO gives marketers the...
Fahad HNov 30, 20132 min readNative Advertising and the Debate on Content Marketing as JournalismThis week’s show: Download this week’s PNR This Old Marketing Podcast. Our sponsor Upgrading to SlideShare PRO gives marketers the...
Fahad HNov 27, 20136 min read4 Keys to Using Social Media Content for Real-Time Marketing“To build customer loyalty — to build a brand — companies need to keep their customers engaged in a continuous dialogue.” Nope. That line...
