
Taco Bell Delivers Saucy Valentine’s Campaign Via Snapchat
Need a creative Valentine idea? Taco Bell has you covered. At least if you are a Snapchatter. If you aren’t and need a explainer, we’ve...

Up Close With Snapchat’s New “Discover” Feature
360b / Shutterstock.com Snapchat launched its “Discover” feature Tuesday, marking a major shift from the company’s roots as a mobile...

Four Of The Top Six Social Networks Are Actually Chat Apps
Social media networks are still growing rapidly worldwide, but much of that growth is being fueled by messaging apps instead of the usual...

Kik Gives Brands More Auto-Messaging Options With Keywords In Promoted Chats
Waterloo, Ontario-based Kik Messenger is taking a run at this issue by giving brands the means to create individual interaction at scale....

European Union Approves Facebook’s WhatsApp Acquisition
The European Union’s antitrust authority today approved Facebook’s acquisition of messaging service WhatsApp, clearing the way for the...

EU Taking Harder Look At $19B Facebook-WhatsApp Deal
European regulators have reportedly sent an unusual “second wave” of questions to a range of companies as part of its antitrust review of...

RadiumOne Adds WhatsApp To Its Po.st Social Share Button Options
This might be the start of a trend. RadiumOne this week announced that it has added share-to-WhatsApp button to its Po.st suite of social...

Is WhatsApp The Next Big Thing In Publishers’ Sharing Button Options?
What if most people would rather share privately? That’s the question publishers might be asking themselves after today’s Digiday story...

Facebook To EU: Please Review Our WhatsApp Deal
Usually, companies don’t want to be subjected to regulatory scrutiny. However this time, it appears, Facebook is actively soliciting...

What Does The WhatsApp Deal Mean For Brands?
Unless you’ve been hiding under the digital equivalent of a rock, or perhaps living in China, it’s almost certain that you’ve heard by...

What’s The Most Expensive (Per User) Acquisition? Hint: Not WhatsApp
Last week when Facebook made its jaw-dropping $19 billion announcement that it was buying messenger WhatsApp many people, including me,...

Shrewd Or Desperate: Facebook To Buy WhatsApp For $19B In Cash And Stock
a stock transaction: $12 billion in Facebook shares and $3 billion more to retain WhatsApp employees over four years after closing. (It...

















