ComScore March Video Report: 46 Billion Online Videos Watched & 28.7 Billion Video Ad Views
Live Rail took the No. 1 spot for top video ad properties, earning 3.9 billion ad impressions. AOL was the leading video property in...
Live Rail took the No. 1 spot for top video ad properties, earning 3.9 billion ad impressions. AOL was the leading video property in...
A trio of reports sheds new light and visibility on how TV and digital video viewing habits are changing with social media in the...
There’s anecdotal and empirical evidence for that assertion — at least in a video or TV context. However, a new academic paper (via...
According to the announcement, Moat’s third-party data will be rolled into the BrightRoll console, offering clients unbiased and...
According to YouTube, the No. 1 video ad for the month is from a nonprofit organization. With over 28 millions views, Save the Children...
A video that started out as one of Google’s many April Fools Day pranks last week has gone viral. The “Google Maps: Pokémon Challenge”...
YouTube has made a subtle but welcome change to its video pages, expanding the default display of the description to five lines from two....
“Young people and Millennials are increasingly difficult to reach via traditional media, but they are the most engaged viewers of online...
A slight departure from previous versions of the YouTube Creator Playbook, this 100-page guide is directed specifically at brands,...
From the company’s website: The minute we saw Kendra Eash’s brilliant “This Is a Generic Brand Video” on McSweeney’s, we knew it was our...
Taco Bell is taking a direct shot at McDonald’s to launch its new breakfast menu, using the fast food giant’s favorite namesake “Ronald...
If you like watching random videos on the Internet but want them a bit less random, you can tune into reddit.tv. Launched in 2009,...
Continuing its multimedia push, Twitter is rolling out a feature to make watching videos on the platform much easier. As reported today...
YouTube’s TrueView video ads have become a wildly efficient way to reach large audiences at relatively low cost. Google has continued to...
Vine campaign. Created by BBDO New York, the Lowe’s campaign answered the question “How can we help people improve their homes in just...
The digital video advertising market is expected to more than double by 2017 to $9 billion, according to eMarketer. In response to this...
Full-screen video ads that launch report in AdAge, Apple will debut the TV-like video ads through its mobile ad network iAds at some...
report yesterday from the Wall Street Journal, French-owned video sharing website DailyMotion has plans to launch six original...
iSpot.tv, of the more than 250 brands that ran ads during this year’s Olympic broadcasts, Chevrolet spent the most money and earned the...
inked a video advertising agreement with Starcom MediaVest Group (SMG) that gives the agency and its clients access to premium video...