
How to go live: Brands & agencies share their top tips for live video broadcasts
For brands and agencies wanting more engagement and wider exposure, live video is where it’s at – but producing a live broadcast that...

Visible Measures launches tool to forecast future video trends
Video analytics service Visible Measures is out today with a new tool that allows brands to see the future of competitive video campaigns...

Top 10 video creators in June: BuzzFeed Tasty keeps the lead but loses a million views
UNILAD and The LAD Bible also remained in their No. 2 and No. 3 positions respectively, but instead of losing views like BuzzFeed Tasty,...

Ad tech firm Likqid Media launches publisher solution that can handle either HTML5 or Flash video ad
Although Flash technology is fading out, it appears to be dragging out its death scene like a small-time actor relishing the moment....

As publishers see rising returns on video, Facebook is getting more of their ad campaigns
As video is expected to bring in over $10 billion in digital ad revenue this year, according to eMarketer, publishers see video as the...

Google adds cloud-based tools for online video programs with purchase of Anvato
From the Anvato announcement Google has taken another step toward becoming a one-stop, cloud-based solution for major media companies....

Top 10 YouTube ads in June: Nike takes the lead with more than 53M total views
Bloomua / Shutterstock.com Nike was the top brand on YouTube’s ad leaderboard for June, taking the No. 1 and No. 5 spots with a combined...

Inside Google Play’s branded YouTube show that spanned 23 channels
Google Play and production studio Portal A tried to pull off something tough with the app store’s latest digital video campaign, “Game...

ConvertMedia launches DIY tool for standalone video ads
Out-stream video ad SSP (supply-side platform) ConvertMedia is out today with what it describes as the first do-it-yourself tool for...

YouTube adds mobile live-streaming to catch up to Facebook, Periscope
With full-screen video and comment overlays, YouTube’s mobile live-streaming bears a closer resemblance to Periscope than Facebook Live....

YouTube opens online version of its Brand Partner Program to school agencies
The Google-owned video service is opening up an online version of its three-year-old YouTube Brand Partner Program that teaches marketers...

Top 10 video creators in May: BuzzFeed Tasty hits 5-month streak at No. 1
This is the fifth month in a row the food-focused video creator has earned the top spot on Tubular Lab’s most-watched video creators...

Unruly, Moat & News Corp join up to launch new mobile vertical video ad format
Unruly announced today that it has partnered with Moat and News Corp to offer advertisers mobile vertical video ads. The first publishers...

Why video needs to be part of your paid advertising strategy
Recently, I’ve been thinking about the importance of online video content. People are now consuming more videos, and it makes up a huge...

Twitter adds live video button for iOS & Android & says Periscope embeds are on the way
Twitter announced its new live video button yesterday via a tweet showing how users can now film live Periscope broadcasts straight from...

Survey: Pre-roll ads are a major barrier to watching online news videos
Everybody knows that online video is huge. Cat videos. Cooking videos. Funny GIFs. Live video on Facebook or Periscope. The list goes on...

YouTube Director lets SMBs film professional video ads from their phone
Bloomua / Shutterstock.com YouTube just launched a new tool called “YouTube Director” — a video ad-creation tool aimed at SMBs that...

How 3 brands are using Facebook Live to connect, engage & inspire their fans
Among the top brands and video producers using the platform, Dunkin’ Donuts, The Young Turks news network and the food-focused channel,...

Top 10 YouTube ads in May: Knorr’s #LoveAtFirstTaste wins top spot with 33M views
Earning 33 million views, the soup brand won nearly as many views as all of last month’s top 10 ads, which pulled in a combined 37.8...
























