
Why Social Media Advertising Is Set To Explode In The Next 3 Years
Social media advertising has come a long way in a relatively short period of time. When Facebook launched its first advertising option in...

With Latest Funding, Pinterest Pins Value At $11 Billion
Pinterest has raised $367 million in funding, giving the visual bookmarking site an $11 billion valuation, according to an SEC filing and...

Facebook Acquires Shopping Search Engine, TheFind
Facebook has added an e-commerce company to its shopping cart. The social network today acquired TheFind, a shopping search engine with...

Twitter Accelerates Second-Screen Push With TV Timeline Test
Twitter is experimenting with TV Timelines, a new second-screen experience that makes it easier to see tweets and media related to live...

What On Earth Is Meerkat? And Why Should Brands Care?
The Internet loves shiny new toys. And at the moment the newest and shiniest has got to be Meerkat, which in only two weeks since...

Swarm 2.0 Gains Direct Messaging To Help Pollinate A More Social Experience
Since Foursquare decided to spin off check-ins to the Swarm app the app hasn’t had much innovation. Til now. The new Swarm version 2.0...

Report: Instagram Now Getting More Brand Posts Than Facebook
Chukcha / Shutterstock.com Brands are now posting more content to Instagram than they are on Facebook, according to a new report by...

Twitter Redesigns Analytics Homepage & Brings Quick Promote To Profiles
Twitter wants to make it easier to promote your business and see how well your Twitter account is performing. Starting today, you’ll see...

Facebook Opens “Topic Data” Firehose To Select Marketers
Marketers will finally be able to drink from Facebook’s data firehose. At least some marketers. And perhaps sip is a better way to put...

How 3 Businesses Use Pinterest To Learn What Their Customers Covet
Stitch Fix needs to know its customers well. Intimately well. Well enough to negotiate the tricky business of picking clothes for...

You’ve Got Mail! (LinkedIn Is Positive Of It) Sponsored InMail Upgrades Now Serve 100% Deliver
Sponsored InMail gives advertisers the ability to market to targeted users via the LinkedIn Messaging system. The new changes will now...

Official: Twitter Has Acquired Periscope Streaming Video App
Postscript: Twitter confirmed its acquisition of Periscope, a startup working on a live-streaming app, Friday, March 13, via a tweet from...

Nielsen Study: Twitter TV Conversation Is Bellwether For Audience Engagement
Want to know which television shows are best at captivating their audiences? Take a look at Twitter. That’s the conclusion of a Nielsen...

How Will Brands Cash In On Native Facebook Video?
Facebook video is surging, going from zero to 3 billion daily views practically in the blink of Mark Zuckerberg’s eye. So far, though,...

Kik Adds Targeting To Promoted Chats For Brands
Brands using mobile messaging app Kik to make connections with fans got an upgrade today. Kik announced that it has added the ability to...

Why Your Facebook Page’s Like Total Will Probably Fall
It’s nothing personal, but you’re probably going to notice a drop in likes on your Facebook Page in the next several weeks. Facebook...

Twitter Gives Advertisers Access To More Than 1,000 Big Data Target Audiences
Twitter ad targeting just got more broad … and specific. Today the company announced that it’s giving advertisers the ability to take aim...

14 Tips To Incorporate Social Media Into Event Marketing
Social media and event marketing are like peanut butter and jelly — they are great together. In this digital age, any business not...

TweetDeck Users Will Now Have To Sign In With Their Twitter Credentials
Twitter announced today that by the end of March, TweetDeck users will have to sign onto the platform using their Twitter credentials....
























