Your Twitter ecosystem may look a bit different this morning thanks to a new feature that’s rolled out called “Moments”. This is a format...

With 100 million monthly active users, Pinterest is a powerful and rapidly growing platform for marketers. A session presented at last...

360b / Shutterstock.com Snapchat’s unique approach to social media advertising continues. Its latest wrinkle? “Sponsored lenses” that...

A memo hit your desk, an email dropped into your inbox, or the idea popped into your head: We need to market our company, product, etc....

Pinterest is different. Less a social network for people to share with friends, instead “Pinterest is about me, what I want to do. What...

It’s a buyer’s market for Twitter Buy Now buttons. Twitter announced a big rollout of its e-commerce effort today, partnering with...

Influencers are the people others come to for advice. They have a genuine, loyal following because they add real value to their...

Twitter is working on a product that would allow users to tweet more than 140 characters at a time, according to a report in Recode...

It’s Advertising Week in New York City, and Facebook was prepared. The social giant has unleashed a handful of new advertising options...

In June of 2013, Facebook formally announced that it had 1 million advertisers. Then, in February of this year, the company announced 2...

Twitter is experimenting with polls that appear natively in desktop and mobile timelines, and sports brands quickly jumped on the...

The political horse race continues to be a winner for Fox News and its affiliates. The conservative news organization was the leading...

Nearly three months after launching Buyable Pins, Pinterest is still keeping quiet about the product, but early returns from a number of...

tanuha2001 / Shutterstock.com Twitter’s ubiquitous tweet and follow buttons are getting a new look and dumping share counts, a feature of...

Joining the ranks of Twitter’s ad cards is the Video App Card, app install ads that enable app developers to promote their apps with...

Quka / Shutterstock.com US mobile millennials are Facebook’s best friends. That’s one of the more interesting findings in a report...

Sometimes the conventional wisdom can get you in trouble. “My B2B audience isn’t on social” is one piece of conventional wisdom that,...

Facebook is giving 360-degree video a spin in the News Feed. The social network announced today that it has started displaying 360-degree...

Pinterest! Facebook, of course! LinkedIn! Twitter for sure! Reddit…Tumblr…InstagramSnapChatFlickrFoursquareOrkut…and on and on. It’s very...

Social intelligence company Brandwatch today introduced a new way to compare brands’ social media efforts. The company will release...