Some publishers and creators are already making money from using Facebook Live. Facebook pays them. But Facebook isn’t going to pay...

tanuha2001 / Shutterstock.com As of last count, Instagram had 500 million monthly active users and (already) more advertisers than...

This return flight, like my departure, was provided by one airline but “operated” by another. In total, I was graced with flight numbers...

Chukcha / Shutterstock.com Six months have passed since my last Instagram-focused column, so it’s a good time to provide an update on the...

Snapchat’s Everest Live Story used pre-recorded footage that the company’s curation team polished in production. Snapchat’s Live Stories...

Facebook Live is paying publishers and celebrities to help promote Facebook Live. The Wall Street Journal recently reviewed a document...

When it comes to social media #fails, brands have to expect the worst. “Mistakes will happen even if you have protocols in place,” said...

rvlsoft / Shutterstock.com Want more actionable insights from your Twitter participation? The company wants you to have it too. Today,...

Twitter and its six-second video app Vine are both extending their maximum video lengths to 140 seconds. Vine is also starting to look at...

People will be able to cross-post their live streams from YouTube, YouNow, Kanvas and Upclose to Tumblr. No, Tumblr isn’t rolling out its...

You post day in and day out hoping to see the social side of social media start to happen. Sometimes, a like or two will pop up, but most...

Facebook’s web app-like Canvas posts can contain interactive photos and autoplay videos. Facebook has a new weapon in its arsenal in the...

Good morning from beautiful Seattle! We’re at the Bell Harbor Convention Center today, overlooking Elliott Bay, for the start of...

A partnership of Twitter and video company Innovid is giving advertisers more useful data on video performance as posted on the...

You’re probably going to start noticing more advertorials adopting Facebook’s Instant Articles format. On Friday, Facebook added some...

Maybe Facebook doesn’t need to own the entire ad tech stack to overtake the entire digital ad ecosystem. Or maybe Facebook just doesn’t...

From EngageSciences’ website Sometimes, when two companies combine, they create a kind of Frankenstein monster — disparate parts not...

An image board in Unmetric’s new Discover feature When a brand wants to conduct a social media or other online campaign, the first step...

Download this white paper from ReadyPulse to learn about the impact of a conversation with an influencer as it relates to the final...

Today is June 15, not April 1, which means this is a real thing that’s happening. Twitter is going to let brands target ads based on the...