Simply Measured offers “first social measurement API” for marketers
Social analytics firm Simply Measured is today releasing what it describes as “the first social measurement API designed for marketing...
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Twitter will tell brands more about people who see their tweets, visit their sites
Copyright Aaron Durand (@everydaydude) for Twitter, Inc. Twitter knows a lot about a person based on their Twitter account. Like whether...
Twitter’s live TV lineup grows with three Bloomberg weekday shows
If Facebook wants to be the YouTube of digital live video, Twitter apparently wants to be the Hulu. Twitter has struck another deal to...
Facebook’s testing another ad-free Pages design for desktop
The trend of ad-free Facebook Pages continues. Facebook has started testing another redesign of its desktop Pages that omits the ads that...
Twitter, CBS discuss ad sales tied to Democratic, Republican convention live streams
Once the second-screen companion to TV, Twitter keeps striking deals to make itself the first screen. Yesterday, USA Network released the...
Finding the right brushstrokes for Facebook’s Canvas
Facebook earlier this year launched its Canvas ad product, and let’s face it — it’s pretty well done. In case you missed the fanfare,...
DOJ seeks to compel Facebook docs in case involving alleged tax dodge worth “billions”
Earlier this week the US Justice Department asked a judge in San Francisco to compel Facebook to produce internal documents tied to a...
SocialPro 2016 recap: What Your Social Data Should Be Teaching You
SocialPro 2016 conference in Seattle. Kerns, vice president of research & insights at Spredfast, provided a wealth of insights in this...
Yahoo delivers stocks, news, weather & adoptable monkey bots to Facebook Messenger
A slew of new Facebook Messenger bots from Yahoo have been released into the wild today. These Messenger bots are designed to help you...
Twitter uses Wimbledon to test live sports streams minus the sports
Early into every NFL preseason, teams practice without pads. It’s a way to shake off the rust without risking injury. A couple of months...
Snapchat’s Memories opens Stories to pre-produced photos, videos
Snapchat is making it easier for anyone — including brands, publishers and celebrities — to post pre-produced photos and videos to their...
Brands, creators wrestle with sound’s role in social videos
Producing videos for social platforms is more complicated than taking officewide Starbucks orders. A year ago, brands and publishers were...
Snapchat usage soars, attracting parents and weirding out teens
When parents make it to Snapchat, so do marketers — or is it the other way around? The Wall Street Journal shares new data about the...
How Twitter bios can help you find your audience
But these self-identifying labels are not just in messages; they’re also in our profile descriptions. Some people choose to list their...
Facebook Messenger Platform gets updated: here’s what you need to know
In a little over two months since Facebook Messenger Platform was launched, the bot app landscape has changed pretty significantly....
Facebook makes Pages’ organic reach in News Feed even more dependent on shares
It’s a weekday, so there’s a good chance Facebook is recalibrating its all-important News Feed algorithm. And as is often the case that...
Report: What marketers can learn from the biggest brands on Instagram
What insights can you learn from Fortune 500 brands using Instagram? TrackMaven has your answer. After analyzing over 40,000 unique...
New ‘Dashboard’ tool from Twitter gives businesses a simple, all-in-one management suite
One of the biggest knocks on the Twitter platform has been the complexity of the platform and the inability for businesses to adapt....
Pinterest tries to one-up Amazon with new shopping features like AI-enabled search
Pinterest wants to be better than Amazon or Google at helping people find things to buy. It has a long way to go; until today, it didn’t...
LinkedIn starts officially auctioning off its desktop banner ads
Evan Lorne / Shutterstock.com Remember bookstores. Remember how if you wanted a book you had to put in the extra effort required to...
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