Chukcha / Shutterstock.com Much like with Facebook, the team at Instagram regularly tweaks the ad experience in a bid to improve...

More than one billion people use Facebook Groups every month, and now the social network is starting to let advertisers join the cliques....

There’s proof. When your customers come across customer-generated content during their web journey, the average order value increases by...

More than 1,000 organizations are currently using Workplace by Facebook, and now you’ll be able to, as well. Workplace (formerly Facebook...

Snapchat is rolling back the redesign it made in June to its all-important Stories tab and rolling out new features, like Story Playlists...

Every day, more than 100 million people view Instagram Stories, according to an Instagram spokesperson, who clarified that the...

Facebook has become a popular place for people to pencil in their plans. Every day more than 100 million people — about nine percent of...

Quite often, I’m asked about which is better for companies, and, with very few exceptions, I’ve found myself giving the same advice: “You...

You already know about Facebook over-calculating how much time people spent, on average, watching Pages’ organic videos and brands’ video...

Just look at social media. Google can’t leave its algorithm alone; ad blockers are everywhere (with Facebook now blocking them); Twitter...

The hungry have voted, and they’re with Hillary Clinton having won the first US presidential debate this week. That’s according to an...

From left to right: Pamela Parker, Executive Features Editor, Marketing Land & Search Engine Land; Tara Siegel, Senior Director of Social...

Today Twitter is officially opening up Moments so that anyone can curate their own topic-based feed of tweets. A combination of social...

If you’re an advertiser who wants to run ads on Twitter to get people to do something specific on your site — like buy a product or...

Twitter is rewarding its loyal Periscope users. Announced today, the Periscope VIP program is intended for broadcasters who are actively...

sharing economy is so deeply entrenched in major industries and consumers’ lifestyles that it’s almost hard to remember life before Uber...

Conspiracy theories can be fun. Why haven’t humans been back to the moon since 1972? How could one person have possibly written all of...

Back in March 2016, you might remember Facebook announcing that three million businesses actively advertise on its social network. Well,...

As marketers, we strive to find new ideas for campaigns, strategies and tactics from any source we can find. Looking to our own...

Snap Inc.’s freshly unveiled video-recording glasses, Spectacles, are like a pair of bifocals for the future of the company that owns but...