With more than 34,000 Messenger bots on the market since their April 2016 debut, Facebook is rolling out an analytics tool that will...

Facebook may be telling you you’re dead today. It appears to be a bug that’s hitting many accounts, one that we’ve seen first hand. Below...

No, Facebook isn’t getting rid of its pseudo-racial ad targeting option. No, it hasn’t decided to prevent advertisers from using it to...

Soon after Snap Inc.’s Spectacles went on sale on Thursday, I picked up a pair and walked around the Venice Beach Boardwalk with my...

Snapchat’s parent company, Snap Inc., started selling its Google Glass-like Spectacles on Thursday, but only at a single vending machine...

Instagram has just released three new features to its Stories that show that the brand is unique enough to stand on its own. The features...

When I log onto Twitter or Facebook, it’s like a million voices cry out… and never stop talking. It can get tiresome. I don’t see updates...

The individual who, for six years, has overseen the growth and recent deceleration of Twitter’s advertising business, Adam Bain, has...

rvlsoft / Shutterstock.com On Wednesday, Pinterest added marketing measurement and data companies to its Marketing Partners (née...

It’s Snapchat’s turn to copy Instagram. On Tuesday, Snapchat finally updated its Stories product — the one Instagram copied in August —...

Today Facebook officially made it possible for marketers to turn their Messenger bots into ad bots. After testing sponsored messages...

online influencer marketing. Rest assured, the FTC’s initial foray into guidance will not be its last, and it is quite evident that it’s...

The Twitter/Safari Reader test Last week, Twitter began making use of Safari Reader for some people on iOS devices. Using this strips...

All too often, I hear two complaints about LinkedIn Ads: It’s too expensive. It doesn’t work. Generally, when I hear this feedback, it’s...

A lot of things can be learned from Facebook’s third-quarter earnings call on Wednesday. For starters, word choice matters. In July 2016,...

Facebook makes a lot of money… … and the money it makes from advertising keeps growing at a steady pace… … because a lot of people use...

Welcome! Have you been paying attention to the battle between Twitter and Facebook Messenger to serve as marketers’ favorite social...

Pinterest is making its first major change to Instapaper since acquiring the read-it-later service in August 2016. But it’s not the one...

Ever seen a brand post a photo of a shirt on Instagram and thought, “I want that. How can I get it?” But then realized in order to get...

Snapchat’s reported plan to take full control of ad sales from publishers in its Discover section isn’t simply a bad thing for those...