
Twitter Gives Advertisers Access To More Than 1,000 Big Data Target Audiences
Twitter ad targeting just got more broad … and specific. Today the company announced that it’s giving advertisers the ability to take aim...

14 Tips To Incorporate Social Media Into Event Marketing
Social media and event marketing are like peanut butter and jelly — they are great together. In this digital age, any business not...

TweetDeck Users Will Now Have To Sign In With Their Twitter Credentials
Twitter announced today that by the end of March, TweetDeck users will have to sign onto the platform using their Twitter credentials....

Instagram Offers New Clickable Carousel Ads
Chukcha / Shutterstock.com Instagram took a big step forward as a marketing tool today, giving advertisers the ability to link out from...

Pinpoint Targeting & Animated Ads Coming To Pinterest Soon
As Pinterest continues to grow its advertising product, efficiencies for marketers are blooming. According to a new report from AdAge,...

Infographic: Optimal Image Sizes For All The Social Networks
Bloomua / Shutterstock.com So many social networks, so many different ideal image specs. It’s enough to drive a social media manager to …...

Twitter Experimenting With Analytics For Individual Tweets
Twitter is testing a new analytics feature for individual tweets on Twitter.com, giving quick access to a snapshot of how tweets are...

Twitter Enables Embedding Twitter Video On Websites
Twitter is still playing catch-up to Facebook’s video juggernaut, but today it got a bit of a jump on its larger rival. Twitter gave...

Google+ Circles Bradley Horowitz As New Leader Of Photos & Streams Products
In a post announcing the change, Mr. Horowitz stated that he’d be running “Google’s Photos and Streams products”. Horowitz joined Google...

What Advanced Social Analytics Teach Us About The Long-Term Impact Of Super Bowl Advertising
On Super Bowl Mondays — after games go in the history books and uneaten cheese dip goes in the trash — media wonks and marketing pundits...

Twitter Triples The Size Of The Abuse Support Team & Adds Doxing Reports
Earlier this month, an internal email leaked where Dick Costolo, Twitter’s CEO, stated “We suck at dealing with abuse and trolls.” It...

Best Brand Tweets On The Dress: White & Gold Or Blue & Black?
It’s the debate that rocked Twitter. Is that dress immortalized on BuzzFeed white and gold or blue and black? Brands wasted no time...

Is A Google+ Breakup Coming For Photos & Hangouts?
Could Google Plus become Google Minus? That’s looking more likely after Google senior vice president Sundar Pichai gave the clearest...

Brands Ride The #Llama Drama
It doesn’t take much to rev up the Internet’s absurdity engine. Today, it was a pair of runaway llamas eluding capture by Sheriff’s...

Twitter Adds Two New Tracking Tools To Measure ROI On Ads
Twitter today announced two enhancements to its ad conversion tracking tools to give marketers more insight into ROI from Twitter...

Twitter Releases Its First Official WordPress Plugin
Twitter today announced the release of its first official WordPress plugin, bringing WordPress publishers easier access to a host of...

A Carousel Of Pins: Pinterest Is Testing A Multi-Image Ad Unit
Pinterest continues to beat an aggressive path for cash. Today’s news is that the company is pitching a multi-image Promoted Pin unit to...

Facebook Passes 2 Million Advertisers, Launches Ads Manager App For iOS
Facebook, making it easier to manage advertising campaigns on the go, today launched an ads manager app for iOS devices. The move...

European Report: Facebook’s Privacy Terms, Practices Violate EU Regulations
A new report (and below) issued under the authority of the Belgian Privacy Commission concludes that Facebook’s updated privacy policy...
























