When people think about the best ways to communicate with their brand audience, they often assume that written content is the best path....

Facebook is adding more signals to its ranking of video in the News Feed, adjusting the mix to make sure people see more of the videos...

Is Facebook looking to jump into the live-video stream? Up to now, the social network has sat on the sidelines while first Meerkat, then...

Beardbrand co-founder Eric Bandholz. Photo credit: Todd White Beardbrand seems like a perfect candidate to be a Facebook marketing...

Finally, more insight into Facebook video performance. The rapid growth of Facebook video — going from 1 billion daily views to 4 billion...

User-generated content is soaring in popularity among both marketers and consumers. But in this golden age of the Selfie Stick, finding...

Last September Facebook rolled out Atlas, a mobile ad serving platform that takes aim at the attribution problem — the fact that finding...

Aiming to make it easier for people to fill out forms on mobile devices and for businesses to gather that data, Facebook announced today...

It’s the question that has kicked off a thousand social media presentations: So when is the best time to tweet? The answer, of course,...

In lieu of the impending Instant Articles, publishers have begun to ramp up their content and publishing that will go directly to...

Facebook is working on the next generation of mobile ads. The company is showing mockups of an immersive ad product to marketing industry...

Sure, Facebook is fertile ground for customer inquiries, but a new survey shows that most companies aren’t providing a suitable customer...

Regardless of medium, choosing the optimum creative has always been one of the main considerations for advertisers crafting a campaign...

The message specifically states: Respond to 90 percent of messages with a five-minute response time over one week to receive the...

Social media analytics platform Union Metrics announced today that it has added multi-channel reporting and Facebook analytics to its...

Chukcha / Shutterstock.com Instagram is trying to make it easier for people to search and discover content on its service, with a...

Need help figuring out what to share next? Hootsuite has created an app for that. Hootsuite, the popular social media management...

According to NewScientist, Facebook is looking at unique characteristics such as hair, clothing, body shape and pose for identification...

Snapchat CEO Evan Spiegel continued his Snapchat-ads-are-better campaign today in France. Spiegel, the 25-year-old founder of the social...

Copyright Aaron Durand (@everydaydude) for Twitter, Inc. Twitter has hired a hiring search firm to help the company find a replacement...