Facebook is adjusting its advertising policies for Instant Articles, after publishers complained that they were having trouble generating...

Three out of four consumers belong to up to 10 loyalty programs, so it’s more important than ever to stand out. To capture interest and...

Kayne West crashed the Twitter TV party in 2015. Kayne’s announcement at the MTV Video Music Awards that he will run for President of the...

Pinterest today announced the acquisition of two startups — The Hunt and Pext — that it says will boost its mobile shopping, ad tech and...

Twitter confirmed today that it is testing a new way to sort user timelines, breaking from the reverse chronological format that has been...

This morning, Facebook is announcing that, globally, there are “over 50 million active business Pages” on the site. This figure includes...

Twitter is dropping the crop. Starting today, the social media network will display fuller versions of photos in Twitter users’ web...

From #PrayForParis to #TheDress & Caitlyn Jenner (fastest to 1 million Twitter followers ever), 2015 was quite a year for social media...

tanuha2001 / Shutterstock.com Has Twitter’s killing of share counts on tweet buttons reduced people’s sharing activity? By one measure,...

Sometimes a lot of likes, comments and shares is not enough. Facebook wants to make sure people actually like the viral stories that pop...

As could be expected, news of the terrible shootings and deaths in San Bernardino yesterday spread widely on Twitter, to the point it was...

Earlier this year, Facebook launched “Page Plugin,” an embedded widget that promoted Facebook pages and content. This month, they...

In round 3 of our political social targeting series we look at how psychographic targeting will impact paid social during the ongoing...

scyther5 / Shutterstock.com NASA’s Voyager was a spacecraft that was built to go farther in space than any previous efforts and became...

The world of social is becoming amazingly complex. We’ve got more platforms available than ever, with both paid and unpaid options....

Did Google just take aim at Pinterest? The search giant announced a new photo bookmarking feature within mobile versions of Google Images...

One of Twitter’s social proofs has gone “poof.” On Friday, Twitter stopped displaying share counts on its tweet buttons, officially...

rvlsoft / Shutterstock.com Twitter is giving poll-makers more choices. At launch in October, Twitter polls were limited to two answers....

Social media analytics firm Parse.ly is out with a new report about the balance of power in social vs. search referrals. And for the top...

Marketing Land SocialPro conference in Las Vegas, Danny Sullivan interviewed Mary Engle, associate director for Advertising Practices at...