Facebook Is Testing Ability To Search Within Page Posts
Facebook has made major improvements to search within the last year. Last year at this time, the company re-enabled searching within...
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Wins And Losses From The Social Teams Of The NFL
dean bertoncelj / Shutterstock.com Football has always sparked great conversations — whether it’s chatting with your family while...
Pinterest Brings Price Drop Notifications To Buyable Pins
Pinterest announced today that it will now notify users when there’s a price drop on Buyable Pins that they have saved. The notifications...
Buffer Expands Beyond Social Management Into Customer Service With Acquisition Of Respond.ly
Social media management platform Buffer is adding social customer service to its resume today, with the announcement that it has...
Facebook Opens Live Streaming Video To Brands With Verified Pages
Facebook is finally giving brands the ability to stream live video. Today, the social network announced that verified Pages will now be...
Smashing Old Silos: The Necessary Integration Of Search, Social And Content
Let’s be real. Consumers DO NOT CARE about your procurement processes and your marketing silos. They’re no longer just listening to radio...
Social Media Agency Case Study, PR Psychographics Earn WSJ Article
In previous Thursday Hot House posts, we’ve written extensively about PR targeting amplification. Focused distribution to trusted...
Pinterest To Open Promoted Pins For All US Businesses
The Pinterest waitlist waiting will soon be over. The company said today that starting in January, all US advertisers will be able to buy...
Pinterest Narrows Ad Focus & Support To Its Two Core Categories
A new report from the Wall Street Journal confirms what many advertisers have figured out by now: Pinterest wants to own the Retail and...
When Tragic News Strikes, Should Brands Adjust Their Social Media?
After we had an enlightening internal discussion at our company, I wanted to give my colleague and BlogMutt CEO Scott Yates an...
A Beginner’s Guide To Social Media Marketing From The 10,000 Small Businesses Program
Bloomua / Shutterstock.com In July, I had the privilege of serving as a social media panelist for the New Orleans cohort of Goldman...
What Every Marketer Should Know about Social Audience Engagement
Using psychographics and social behavior data, marketers can now go beyond demographic targeting to create completely custom audiences....
Facebook Gives Page Owners Tips To Improve Their Video Production
Any way you spin it, 2015 has been a huge year for Facebook video. The numbers are spectacular, with daily video views more than doubling...
3 Brands That Dominated Cyber Monday And What They Can Teach Us About Consumer Engagement
Black Friday for the convenience and comfort of Cyber Monday. ComScore reports that digital shopping growth is on track to outpace...
Facebook’s Cost Per 10-Second Video View Ad Option Is Now Available Globally
Advertisers concerned that a three-second video view on Facebook isn’t enough to get their message across can now explicitly ask for...
Exclusive: Twitter’s Richard Alfonsi Talks Direct Response Advertising Growth Efforts
Copyright Aaron Durand (@everydaydude) for Twitter, Inc. Over the past couple of years, Twitter has been investing in products for direct...
Facebook Makes Another Accommodation For People With Slower Connections
Twin Design / Shutterstock.com Facebook’s latest News Feed update aims to make sure people with slower internet connections still have...
Twitter Says Promoted Tweets Will Be Served To Logged Out Visitors
growth problem, though ad revenues have shown nice growth. A new ad targeting option test released today gives marketers the ability to...
San Francisco Advertising Agencies Targeting | Psychographic Hot House
There are any number of reasons one might market to marketers! Perhaps you offer a symbiotic service and seek agency partners or...
Facebook’s Year In Review Is Heavy On Heavy News
Year in review season is here and Facebook’s entry is big on major news. The social network parsed all the posts from its 1.5 billion...
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