
Twitter will bring its logged-out ads to the mobile web in Q2
Twitter’s ready to start making money from more of its logged-out audience. Sometime during the second quarter of 2016, Twitter plans to...

Lost in translation: What happens when a Facebook Messenger bot can’t understand you
“Oops, I didn’t catch that.” That’s a rough spot in any conversation, but it’s really rough when that conversation is with a computer....

Instagram’s carousel ads now support 60-second videos
Twin Design / Shutterstock.com Instagram is testing video ads in a carousel format and has a few major brands already lined up to give...

Twitter’s new Connect tab wants to help you find people to follow
If you’re an active user of the Twitter application on an iOS or Android device, you’ll likely enjoy the newest feature that Twitter has...

Pinterest acquires mobile ad tech talent, but not the tech, because content
Pinterest has acquired the team — but not the technology or any other asset — from mobile ad-tech company URX, the social network/visual...

Removing silos: staying ahead with integrated digital marketing best practices
Customers today are channel-agnostic. They interact with brands on the platforms that are the most convenient for them, and they expect...

Win a free ticket to SocialPro Conference 2016 in Seattle!
SocialPro for free! SocialPro is the only social media marketing conference for professional-level paid, earned and owned social media...

What I learned fundraising on Facebook & Twitter: We need donate buttons!
This Sunday, I’m taking part in my first-ever charity ride to benefit the American Diabetes Association. Over the past week, I’ve been...

Snapchat confirms that 10 billion videos are being watched daily
Still on the fence about Snapchat? The company confirmed to Bloomberg that it is a force to be reckoned with, as users are watching 10...

Twitter recategorized itself from “social networking” to “news” in Apple’s A
Twitter’s not a social network anymore; it’s in the news industry, at least that’s what its iOS app indicates. Twitter appears to have...

14 times Facebook has tried to be Snapchat
A few years ago, Facebook reportedly tried to buy Snapchat. It was turned down. Since then, the social network has worked on a bunch of...

Promoted Tweets with hashtags have higher CPAs, lower CTRs — & other surprises for DR adv
Twitter released some surprising findings on factors that can make for successful promoted tweets in direct response advertising...

7 reasons your Instagram Ads aren’t converting
I’d rather see comedian Amy Schumer spit up milk than watch most Instagram Sponsored Ads. That was an actual thought I had when I was...

3 signs your small business should forego social media, and what to do instead
If you’re a small business owner, the title of this article may not sit well with you. After all, there’s no shortage of online articles...

Startup SolidOpinion offers “Promoted Comments” for publishers
Have you ever felt so strongly about something you read online that you wanted your posted comment to stand out? This week, a New York...

Survey finds most SMB advertisers on Facebook spend less than $50 per month
Generating awareness is the number one marketing scenario for small businesses (SMBs) on Facebook, according to a new survey from local...

Facebook starts counting time spent when ranking links in people’s feeds
Fotos593 / Shutterstock.com The more time people spend on Facebook, the more money Facebook stands to make. So to make sure people are...

How to ask customers for reviews (and actually get them)
Outside of the food and hospitality industry, it can be a real struggle for businesses to get positive reviews. Consumers don’t typically...

LiveWorld launches first public tool — a high-speed management platform for social conversatio
From the LiveWorld website The job description of the modern brand includes managing countless streams of conversations across social and...
























